Senior Sales Engineer

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Senior Sales Engineer

Adhesive Technologies Sales Full Time Regular

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About this position

About the role

The Senior Sales Engineer drives the commercial growth of APP Metal Packaging solutions, including can sealants, surface treatment products, cleaners, conversion coatings, lubricants, and related process solutions across the metal packaging industry in Vietnam.

This role combines technical expertise, hands-on customer support, relationship management, and strategic business development to expand market share and build long-term partnerships with metal packaging manufacturers. The position plays a key role in supporting the rapidly growing Southeast Asian metal packaging market, engaging both multinational and Chinese-invested can makers as they expand operations across the region.

The successful candidate will work closely with customers throughout their project lifecycle, from plant setup and line commissioning through product qualification and ongoing production optimization.

What you´ll do

• Drive commercial growth and market expansion for APP Metal Packaging solutions, including can sealants, cleaners, conversion coatings, lubricants, and related process solutions across Vietnam's metal packaging industry.
• Develop and strengthen strategic partnerships with can makers, OEMs, and key industry stakeholders, serving as a trusted technical and commercial advisor.
• Identify, engage, and convert new business opportunities while expanding market share within both multinational and rapidly growing Chinese-invested manufacturers across Southeast Asia.
• Partner closely with customers throughout their project lifecycle, from plant setup and line commissioning to product qualification, process optimization, and ongoing production support.
• Provide hands-on technical application expertise, troubleshooting, and operational support for sealant and surface treatment technologies used in aluminium and steel can manufacturing processes.
• Collaborate with engineering, production, procurement, and leadership teams to deliver tailored solutions that enhance manufacturing efficiency, product quality, and operational performance.
• Monitor market developments, customer expansion plans, and industry trends to proactively position APP solutions and support long-term business growth.
• Leverage a consultative sales approach by combining technical knowledge, relationship management, and strategic business development to create sustainable value for customers and the organization.

What makes you a good fit

1. Business Development & Growth

• Identify, pursue, and secure new business opportunities with metal packaging manufacturers of the assigned territory/customers and related supply chain partner
• Develop and execute country‑specific growth plans for the assign customers
• Drive product trials, line qualifications, and conversions to capture the opportunity and business maintenance by providing technical service and commercial solutions.
• Monitor competitor activity and market trends to refine strategy and positioning.

2. Account Management

• Manage and grow key accounts through regular visits, performance reviews, and proactive support.
• Build strong relationships with all plant stakeholders i.e General Manager, plant managers, production teams, procurement, and technical decision‑makers.
• Ensure customer satisfaction through timely communication, issue resolution, and value‑added service.

3. Technical & Process Support

• Work closely with technical service teams to support product trials, troubleshooting, and optimization of can‑making processes (washer lines, pretreatment, lubrication, etc.).
• Translate customer needs into actionable product or service solutions.Provide on‑site troubleshooting and process audits and recommend improvements to enhance efficiency, quality, and cost savings.

4. Forecasting & Reporting

• Prepare accurate sales forecasts, pipeline updates, and market intelligence reports.
• Track performance against targets and propose corrective actions when needed.
• Maintain CRM records and ensure data accuracy.

5. Cross‑Functional Collaboration

• Coordinate with R&D, supply chain, marketing, and regional leadership to deliver seamless customer experience.
• Support regional product launches, trial, seminars, and customer training sessions.

Qualifications & Requirements

• Bachelor's degree in Chemical Engineering, Materials Science, Mechanical Engineering, or related engineering field is preferred.
• 3-7 years of experience in production of Aluminium Cans, B2B industrial sales of: Surface treatment chemicals
• Strong understanding of aluminium and steel can make processes (washing, pretreatment, lubrication, sealant).
• Excellent communication, negotiation, and relationship‑building skills.
• Ability to manage complex accounts and long sales cycles.ss multiple countries.
• Willingness to travel frequently within Vietnam and other SEA countries if required.
• Willingness to stay at customers plant when required
• Proficiency in Mandarin and English (spoken and written) to manage growing engagement with customers in SEA
• Ability to navigate multicultural environments and build trust with regional and cross‑border stakeholders.

Some perks of joining Henkel

• Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
• Diverse national and international growth opportunities
• Global wellbeing standards with health and preventive care programs
• Gender-neutral parental leave for a minimum of 8 weeks
• Group Medical Insurance for employees and eligible dependents
• Annual Leave
• Annual Physical Examination

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26091440

Contact information for application-related questions: talent.seaanz@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.

Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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This is Henkel

FAQ

I am interested in several jobs. Can I apply for multiple positions at the same time?

Yes - simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

The job offer is written in English - should I write my application in English as well?

Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the 'rule' is: please write the application in the same language as the job ad.

Do I get feedback during the application process about the state of my application?

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Can employees move between business areas and/or to a different country?

Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.

Our "Triple Two" philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.

Here you will get further information on our training programs.

Whom do I contact if I have questions concerning my application?

Our recruiting team will help you with all requests regarding your application. Contact the team here.

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Senior Sales Engineer

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