Senior Marketing Technology Specialist

Role: Functional Consultant

Required Skills: Tableau | Salesforce(SFDC)

Qualification: BACHELOR OF COMPUTER SCIENCE

Experience: 6 - 14 Years

Function: TECHNOLOGY

Apply By: 2026-12-08

Must Have Technical/Functional Skills

• 4-7 years of experience working with Salesforce Marketing Cloud, CRM platforms. Experience

supporting campaign execution, platform optimization, integrations, and reporting is required.

• Strong working knowledge of Sales Cloud and how it integrates with Marketing Cloud (data

synchronization and shared data models).

• Strong functional and technical understanding of Salesforce Marketing Cloud, including data

management, journeys, audience segmentation, and reporting capabilities.

• Experience designing subscriber/contact data structures, preference centers, and consent/opt-out

management.

• Ability to review technical estimates and implementation approaches and identify potential risks,

dependencies, and opportunities.

• Experience supporting campaign reporting and performance measurement, with the ability to

facilitate consistent, accurate performance measurement (familiarity with BI/reporting tools such as

Tableau is a plus).

• Strong project coordination and stakeholder management skills with experience working across

Marketing, IT, Compliance, and external vendors.

• Experience working within regulated environments and supporting compliance, privacy, and

governance requirements (e.g., HIPAA/PHI, consent, CAN-SPAM/CASL, data retention).

• Excellent communication skills, with the ability to translate technical concepts for non-technical

stakeholders and lead operationally when needed.

Roles & Responsibilities

Technical oversight & guidance

• Support the design and evolution of marketing technology solutions across Salesforce Marketing

Cloud and Sales Cloud.

• Provide functional and technical expertise to internal teams and agency partners.
• Review solution designs, configurations, integrations, and campaign implementations.
• Support evaluation of agency proposals, estimates, and implementation approaches.
• Support development and documentation of integration and data-flow standards.
• Support campaign reporting strategy and consistent performance measurement.

Management & coordination

• Support coordination across internal teams and external agencies.
• Partner with agency and vendor teams to coordinate deliverables.
• Partner with Marketing Operations Specialist and leadership team to resolve complex issues.
• Coordinate with IT on integrations, security reviews, change management, and releases.
• Facilitate communication between technical and non-technical stakeholders.
• Serve as a dependable resource for the Marketing Operations team.

Governance & compliance

• Support adherence to data governance and compliance requirements including PHI/PII handling,

consent and opt-out management, data minimization, access controls, and audit-ready

documentation.

• Maintain solution documentation, design standards, and decision records so the platform is

supportable and audit read

Salary Range: $120,000-$130,000 a year

TCS Employee Benefits Summary:

Discretionary Annual Incentive.

Comprehensive Medical Coverage: Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans.

Family Support: Maternal & Parental Leaves.

Insurance Options: Auto & Home Insurance, Identity Theft Protection.

Convenience & Professional Growth: Commuter Benefits & Certification & amp; Training Reimbursement.

Time Off: Vacation, Time Off, Sick Leave & Holidays.

Legal & Financial Assistance: Legal Assistance, 401K Plan, Performance Bonus, College Fund, Student Loan Refinancing.

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