Title: Senior Marketing Manager
Location: On-site in Frederick, MD or Remote, US-Based Type: Full-Time Department: MarketingSalary: $85,000-$100,000, based on experienceAbout Digital Polygon
We're a digital consultancy that helps businesses build better web experiences - and we mean that literally. Our mission is simple: Build it better. Our team of project managers, design, marketing and development specialists work closely with clients across WebOps and RevOps to deliver digital products that are fast, smart, and built to grow.
We're collaborative, curious, and obsessed with doing good work. If that sounds like you, read on.
About the role
Digital Polygon's marketing practice is growing fast, and we're seeing rising client demand for marketing operations and go-to-market strategy work. We're looking for a Senior Marketing Manager to step in as a senior, client-facing owner on our marketing retainer engagements - someone who can run multi-channel go-to-market strategy and marketing automation builds from strategy all the way through execution. You'll partner closely with our solution architects on marketing-heavy engagements and help mentor the rest of the marketing team as it grows.
What You'll Do
Client & Account Leadership
- Own client relationships and lead multiple marketing retainer engagements as the senior, accountable owner - from presales and scoping through strategy, delivery, and results.
- Partner with solution architects on marketing-heavy engagements, bringing marketing strategy depth alongside the technical architecture.
Strategy & Execution
- Drive cross-channel go-to-market strategy across digital and traditional channels - email, content, paid, social, search, direct mail, signage, and events - turning data into strategy and strategy into execution.
- Own marketing automation strategy and build-out in platforms like HubSpot, GoHighLevel, or Marketo, including lifecycle architecture, nurture campaigns, lead scoring, and trigger-based marketing.
- Design, run, and measure growth and demand-generation programs such as lead magnets, nurture journeys, and conversion funnels.
Team Leadership & Reporting
- Manage and mentor junior project managers and specialists, improving delivery quality and building team independence.
- Monitor, analyze, and report on campaign performance, translating results into clear next steps and long-term strategy for clients.
What You BringDesired Skills
- Bachelor's degree in marketing, communications, business, or a related field.
- 5+ years of experience in marketing operations, marketing automation, or go-to-market strategy - agency or client-services experience is a plus.
- 3+ years of experience managing digital and traditional advertising campaigns.
- Proven track record managing multiple client initiatives simultaneously while delivering measurable, on-time results.
- Strong analytical skills, with the ability to turn campaign data into clear strategic recommendations.
- Excellent written and verbal communication skills.
- Highly organized, process-oriented, and detail-focused.
Nice to Have
- Event planning and coordination experience.
- Organic and paid social media marketing experience.
- Content writing and content strategy experience.
Tools You'll Work In
- Marketing automation: HubSpot, GoHighLevel, Marketo
- Email platforms: MailChimp, Constant Contact
- PM and office suite: Google Office Suite (Docs, Sheets, Drive, Slides), Microsoft Office Suite (Work, Excel, PowerPoint)
- AI: Claude CoWork and Design, Gemini
- Design: Canva, Figma, Adobe Creative Cloud (Illustrator, InDesign)
- Reporting: GA4, Adobe Analytics, Looker Studio, Tableau, Power BI
- SEO/AEO: Semrush, Ahrefs, Ziptie, Screaming Frog
- CMS: Drupal, WordPress
Benefits:
- Competitive Annual Salary of $85,000-$100,000 based on experience
- Comprehensive Medical, Vision, and Dental Coverage
- 401k Company Match
- Continuous Training Opportunities
- Flexible Time Off Plan
- Opportunity to be part of a fast-paced and growing company
- Travel and training opportunities