Lighthouse Technology Services is partnering with our client to fill their Senior Marketing Campaign Analyst position! This is a 12+ month contract and will be hybrid on site with a preference for Baltimore, MD, Bridgeport, CT, Boston, MA or Buffalo, NY.
This role will be a W2 employee of Lighthouse Technology Services. No C2C or subcontracting arrangements will be considered.
What You'll Be Doing:
- Drive marketing campaign delivery by translating business requirements into executable list pools across multiple channels
- Manage campaign delivery operations using Amperity CDP, optimizing audience segmentation and targeting strategies
- Write and optimize SQL queries to extract, transform, and deliver data for marketing communications
- Partner with marketing relationship managers and channel managers to validate and internalize communication requirements
- Support Customer 360 audience enablement initiatives by implementing data governance best practices
- Document list requirements and campaign specifications in Confluence, ensuring cross-functional alignment
- Collaborate with data quality control teams to validate requirements and ensure campaign accuracy
- Facilitate data management working groups and provide guidance on governance, quality, and issue management
- Measure compliance with enterprise data management policies and monitor data quality through KPIs and KRIs
- Manage projects using Jira while following agile methodologies to ensure timely campaign delivery
What You'll Need to Have:
- 8+ years of professional experience in marketing analytics, campaign management, or data management roles
- Experience with Amperity OR comparable customer data platform (CDP) and campaign management tools
- Advanced SQL proficiency with demonstrated ability to write optimized queries for large datasets
- Strong understanding of marketing campaign operations and multi-channel communication strategies
- Expertise in translating business requirements into technical solutions and data deliverables
- Experience with Confluence for documentation and Jira for agile project management
- Demonstrated ability to collaborate across cross-functional teams including marketing, data quality, and technology stakeholders
- Bachelor's degree or equivalent combination of education and experience
Pay Range: $65 - $71+/hr
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recruiting@lhtservices.com
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