Senior Manager, Digital Product Manager

JOB SUMMARY:

The Digital and Experience Development team is focused on driving product strategies to evolve and enhance the Guest experience across Universal Parks & Resorts. As a Product Manager, the primary function of this role will be to manage new capabilities across the entire product lifecycle, from product strategy, planning, definition, delivery, and implementation.

MAJOR RESPONSIBILITIES:

Leadership

• Encourage an innovative culture that fosters "outside the box" thinking
• Drive the vision of the team in support of business needs
• Understand and track key trends and innovations, continuously looking for opportunitites to advance the product portfolio
• Act as product expert both internally and externally, providing learning opportunities to other Team Members and attending external industry events
• Provide leadership, management, and coaching
• Establish standards and best practices to maximize team performance and company advancement
• Develop growth plans and foster individual and professional growth
• Keep key stakeholders updated on product roadmap developments and advancements
• Manage issues, risks, and escalations as needed to support the product team
• Work closely with IT and other internal organizations to ensure alignment
• Contribute to the success of the larger team by driving joint collaboration, visioning, and planning
• Provide other Team Members with support in continued growth opportunities through shared product experiences
• Participate and drive formal mentorship opportunities to help other Team Members improve their product skills

Product Planning

• Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timelines
• Partner with other Digital Product Managers to ensure product dependencies and integration points are considered during roadmap and release planning
• Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes

Product Strategy

• Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved experience delivery capabilities
• Develop and frame up product recommendations with associated cost, value and experience analysis, to gain approval and funding for development
• Collaborate and liaise with key business partners to establish product goals and objectives
• Ensure product alignment with the holistic experience transformation vision

Product Definition

• Partner with the UXUI team to establish experience interactions and designs based on high level feature requirements
• Drive detailed product Feature definition, including functional and non-functional requirements
• Support product implementation across the domestic sites, capturing site specific functional requirements in partnership with on-site stakeholders

Product Delivery

• Facilitate product backlog grooming with the Delivery scrum team
• Define and document product user stories to enable technical design, development, and testing
• Participate in scrum team Agile ceremonies, including sprint planning, daily-stand ups, and retrospectives

Product Implementation and Support

• Perform product validation throughout the development cycle, to ensure alignment with functional requirements.
• Maintain close partnership with Business Transformation to ensure that product functionality aligns with Operational and Business capabilities.
• Represent and support the product as the ongoing subject matter expert.
• Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning
• Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
• Performs other duties as assigned.

QUALIFICATIONS:

• Strong critical thinking and problem-solving skills, with an ability to understand broad concepts, identify connection points and gaps, and establish product strategies that align with the broader vision and support Guest and business strategies
• Demonstrated analytical and technical skill set, with an ability to synthesize and analyze product-related data across an array of sources (e.g. Marketing, Consumer Insights, Industrial Engineering, etc.), to evaluate product effectiveness
• Extremely strong communication and presentation skills, with an ability to influence senior leadership by developing and clearly framing up options, analysis and recommendations
• Strong organizational skills with an appropriate balance of attention to detail and agility to deliver in a fast-paced environment
• Demonstrated ability to lead collaborative, cross-functional project teams with a wide range of stakeholders and key partners
• Experience supporting an operating environment, with a focus on ensuring that strategies are sound and viable from Business perspective.
• Demonstrated experience leading a team, encouraging innovation, and creating a shared vision that empowers Team Members.

EDUCATION:

• Bachelor’s degree (or equivalent experience) required - Business, Technology, Digital Marketing, or Industrial Engineering preferred;
• Master’s degree preferred.

EXPERIENCE:

• 9+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.
• People Management
  • Including goal setting, escalation handling, and mentorship
• Managing the digital experience for a consumer website and/or mobile app
• Experience with large scale transformation initiatives
• Demonstrated ability to define and execute strategic initiatives
• Working in an agile technology delivery program
• Defining a customer journey and digital product roadmap
• Product backlog management, including Feature definition, requirements, prioritization and sprint planning
• Close partnership with a Technology Delivery team
• Stakeholder engagement and relationship building
• Executive communication, with the ability to influence decision making
• Excellent analytical, written and oral communication skills, and be able to explain complex concepts both concisely and simply;
• or equivalent combination of education and experience.

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal Orlando Resort. Here you can.