Senior Manager, Creative Services

Gildan Activewear Inc

Winston-Salem, NC

Apply

JOB DETAILS

SKILLS

Apparel Manufacturing, Bond Market, Brand Management, Brand Marketing (Branding), Business Strategy, Collective Bargaining, Communication Skills, Computer Networks, Creative Brief, Creative Services, Detail Oriented, Digital Asset Management, Email Campaign, Embedded Systems, English Language, Establish Priorities, Graphic Design, Green Business, International Health, Interpersonal Skills, Leadership, Legal, License Agreements, Manufacturing, Manufacturing/Industrial Processes, Marketing, Marketing Plan, Mentoring, Merchandising, Multitasking, People Management, Photography, Presentation/Verbal Skills, Pricing, Problem Solving Skills, Product Packaging, Project Estimates, Project Evaluation, Project/Program Management, Retail, Safety/Work Safety, Supply Chain, Talent Management, Team Lead/Manager, Team Player, Time Management, Video Production, Water Resource Management, Web Programming, Writing Skills, eCommerce, eCommerce (B2X) Marketing, eCommerce Sales

LOCATION

Winston-Salem, NC

POSTED

14 days ago

Senior Manager, Creative Services - df-15 | Gildan

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Making Apparel Better
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Senior Manager, Creative Services

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Senior Manager, Creative Services

English

Media/Communications Creative & Design

Winston-Salem, NC, US

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Who we are

Gildan is a leading manufacturer of everyday basic apparel, with a strong portfolio of brands, including Gildan, Hanes, Comfort Colors, American Apparel, ALLPRO, GOLDTOE, Peds, Bali, Playtex, Maidenform, Bonds, as well as Champion which is under an exclusive licensing agreement for the printwear channel in the U.S. and Canada.

Gildan owns and operates vertically integrated, large-scale manufacturing facilities which are primarily located in Central America, the Caribbean, North America, and Asia. Gildan operates with a strong commitment to industry-leading labour, environmental and governance practices throughout its supply chain in accordance with its comprehensive ESG program embedded in Gildan''s long-term business strategy. Together with our global team of dedicated employees, Gildan is united in its vision of Making Apparel Better. Discover the full scale of Gildan and prepare to be surprised at gildancorp.com.

The opportunity

The Senior Manager, Creative Services will report to the Vice President Marketing, Retail Brands and will be required to work in our headquarters in Winston-Salem, NC. This position will be responsible for managing the development of brand differentiated creative across ecommerce site creative, consumer-centric packaging, digital assets, in-store efforts, photography etc. for all U.S. based Gildan Retail brands in all channels.

The role

Job Responsibilities

Lead team of creative services managers responsibility for intaking, project management, & final creative execution of all marketing services (e-commerce site creative, packaging, digital assets, PDP imagery, photography etc.)
Manage through the team, development of all creative initiatives for the ecommerce sites, email campaigns, and social content/video production
Direct leadership of internal graphics design team (packaging, digital, site & e-mail.) Selects agencies for creative projects, which requires understanding of structure, functions and pricing of agencies.
Responsible for operating rhythm that prioritizes execution of quality work, consultative approach to project intake, & efficient work capacity throughput. Constantly working to identify opportunities to optimize creative/marketing project workflow and capacity. Champion use of workflow tool once identified.
Work collaboratively with brand management to ensure creative consistently follows all guidelines/brand books. Active participant in Hanes Masterbrand team & other marketing planning processes across all brands.
Drives the creative brief process with Brand Teams as well as other internal customers to develop and evaluate creative and brief objectives to drive business goals. Collaborate with Digital Merchandising & In House Photography team on managing & executing PDP workflow.
Selects agencies for creative projects, which requires understanding of structure, functions and pricing of agencies. Oversees communication to outside agencies and/or internal creative teams, as appropriate. This responsibility also includes organizing, analyzing, identifying scope of project, obtaining estimates, post production (digital asset management system), ensuring brand consistency across the multiple consumer/trade touchpoints and routing creative for appropriate Product, Brand and Legal approval.
Work directly with vendors/Packaging Engineering to organize, spec, approve and insure the production of high quality, cost efficient printed materials.

Education Required

University Degree

Experience Required

At least 7 years of experience

Key Competencies

Ability to evaluate creative and ensure it is brand right
Excellent project management and problem solving skills to accomplish goals and manage several key projects/initiatives simultaneously
Requires strong timeline management abilities in order to meet critical deadlines, as well as strong interpersonal skills and writing skills.
Excellent communication skills - both verbal and written
Results-driven
Keen attention to detail and deadlines
Strong leadership and influence skills. Demonstrate collaborate first mindset.
Ability to manage and develop teams/direct reports. Previous people leadership experience preferred.

Problem Solving & Complexity

Prioritization of requests & resulting workflow is a constant challenge. With multiple growth teams, e-commerce teams, & sales teams requesting work. This role will need to develop an updated way of receiving, triaging, & scheduling the workflow to ensure prioritization alignment to the business.
Scope creep on requested projects is another challenge. This often happens in the review stages of the assignment. This role will need to update the briefing process for work to ensure complete, thorough requests are coming in with enough information defined to help prevent project scope creep.

What's in it for you?

Join a publicly traded company dual-listed on NYSE and TSX with great potential
Be part of a workplace where meaningful connections and teamwork are celebrated
From local to international, be ready to work alongside a diverse group of colleagues
Benefit from mentorship and continuous development opportunities
Take advantage of our attractive benefits packages

We want to get to know you better! Please include your transferrable skills and unique experience in your application to help us learn more about you.

We thank all applicants for their interest, however, only those selected for interviews will be contacted.

Find your fit with us

We are committed to ensuring that everyone, across every background and identity, feels respected, supported, and able to thrive. Come as you are and #FindYourFit at Gildan. Tailor the future of your own career.

What are you waiting for?

Apply now

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We are one of the world''s largest vertically integrated apparel manufacturers.

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Company
fr
es
Company
Back
Our business
Our story
Vision, mission, and values
Leadership
Back
Management
Board of directors
Governance
Back
Annual general meeting resources
Ethics and compliance
Manufacturing process
Back
Vertical integration
Yarn-spinning
Textiles
Sewing
Distribution
Our factories
Brands
Back
Gildan
Hanes
Comfort Colors
American Apparel
Bali
Maidenform
Playtex
GOLDTOE
Peds
Investors
Back
Why invest
Stock information
Back
Share price and charts
Dividend information
Stock splits
Analyst coverage
Reports and filings
Back
Reports
Regulatory filings
Supplemental info
Events and presentations
Responsibility
Back
Our Next Generation Sustainability strategy
Our sustainability journey
Recognitions and partnerships
Respect for the environment
Back
Environmental stewardship
Climate change and energy
Water management
Circularity
Biodiversity
Respect for people
Back
Human rights
Back
Ethical labour practices
Supply chain and contractor standards
Right to freedom of association and collective bargaining
Modern slavery
Living wage
Human capital management
Back
Learning and development
Inclusion and belonging
Employee well-being
Global health and safety
Community engagement
Respect for transparency
Back
Reports and disclosures
Codes, policies, and approaches
Media
Back
News
Media resources
Careers
Back
Open positions
Discover where we work
Life at Gildan
Inclusion and belonging
Summer internship program
Contact
Gildan and HanesBrands homepage

Reptile Web Agency | Digital Strategy & Web Development

Senior Manager, Creative Services

Gildan Activewear Inc

Winston-Salem, NC

About the Company

Gildan Activewear Inc