Highlights
The leader will partner cross-functionally within the media organization and across marketing, product technology, 3rd party providers, and Ads' sales to build a best-in-class media operation enabled by advanced automation, AI adoption, and data driven decisioning. This role is responsible for modernizing media operations, driving efficiency through AI/automation and technology, and enabling scalable growth across Best Buy Ads, marketplace, and enterprise marketing.
Numbers & Facts
| Location | Santa Ana, California |
| Industry | Retail |
| Company Size | 10,000 employees or more |
| Year Founded | 1966 |
| Website | http://www.bestbuy-jobs.com/ |
Description
The Senior Director of Media Transformation & Operations will lead the evolution of Best Buy's media investment across enterprise media full funnel and retail media channels. This role is responsible for modernizing media operations, driving efficiency through AI/automation and technology, and enabling scalable growth across Best Buy Ads, marketplace, and enterprise marketing. The leader will partner cross-functionally within the media organization and across marketing, product technology, 3rd party providers, and Ads' sales to build a best-in-class media operation enabled by advanced automation, AI adoption, and data driven decisioning.
This role is remote eligible, which means you will work virtually from home or another non-Best Buy location. However, you must be located within a commutable distance to the Chicago metro area. The specific work arrangements may vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
What you'll do
This role is remote eligible, which means you will work virtually from home or another non-Best Buy location. However, you must be located within a commutable distance to the Chicago metro area. The specific work arrangements may vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
What you'll do
- Lead end-to-end transformation of media, including planning, buying, trafficking, reporting & optimization, billing, and ad ops
- Design and implement scalable operating models to support growth of Best Buy Ads (retail media network) and marketplace initiatives
- Identify workflow and process opportunities to increase speed and effectiveness across full funnel media process
- Lead media AI center of excellence, developing and coordinating use cases and learning agenda, and developing an AI-ready culture
- Drive adoption of automation, AI, and platform integrations to reduce manual workflows, shorten speed to market, and improve data driven decisioning
- Establish governance frameworks, standard operating procedures and processes across all media channels
- Lead and manage relationships with key media platforms, agencies, and technology vendors
- Lead media operations, inclusive of agency management, portfolio budget management and billing across the enterprise and Ads
- Define ad ops strategy and standards across trafficking, tagging, QA and delivery
Basic qualifications
About Company
Energetic teams. Fun atmosphere. Exciting opportunities.
That’s what you’ll find at Best Buy. Care to join us?
You can feel the energy here. And we’re not talking about the hum of electronics (there’s that, too). We’re talking about people.
Best Buy employees are friendly, enthusiastic and willing to help you succeed. Sure, we’re a big company — the world’s largest consumer electronics retailer — but that doesn’t stop us from having fun while doing what we love: bringing technology into people’s lives in meaningful ways.
When you join our team, we consider you part of our Best Buy family. And what you do here every day will support our goal to make people’s lives better, easier and more enjoyable through the great products we sell.
So if you’d like using your talents to help improve people’s lives, bring it! We’d love to have your energy here.