Agency:
Hearts & Science
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
Senior Associate, Digital Activation (Programmatic)
Overview
The Role:
As a Senior Associate, Digital you will play a key role as a day-to-day support for development and execution of digital media plans. Ensuring that pacing, performance, and the Digital Activation Process are activated correctly across the area of responsibility is the primary focus of this job. To be successful in this role, be ready to “roll up your sleeves” to get the job done. Our ideal candidate has experience working across several media channels and a curiosity in emerging media platforms.
Responsibilities
Ensuring the implementation of the Digital Activation Process across programmatic buying
Building campaigns and deploy best practices across the campaigns
Participating in daily and weekly client communications
Working side-by-side with broader Activation team to ensure tight coordination of campaign setup, adjustments and performance is efficient and effective
Working with Strategy team to understand goals, address client needs, and communicate results and insights back to clients - Owning the campaign creation process
Implementing Business Intelligence tools and new capabilities (e.g., new supply & data sources, new media measurement techniques, etc.)
Qualifications
1-2 years of experience and expert knowledge of digital buying, hands-on experience using demand-side platforms such as DV360, TTD and Amazon DSP
Experience working with large data sets and understanding of methodologies for evaluating data
Ability to self-manage, juggle multiple priorities, and pay strong attention to details
Excellent written and verbal communication skills
Proven ability to work with and influence cross-functional teams
Strong Microsoft Excel skills and ability to coach others on shortcuts
Working knowledge of third-party verification tools including DoubleVerify
Hands-on experience with data visualization tools including Tableau
Hands-on experience with campaign workflow tools including Prisma
New York $40,000.00 - $75,000.00
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
For US Job Seekers:
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.