Analysis Skills, Bakery, Best Practices, Channel Management, Content Development, Content Management, Content Syndication, Diversity, English Language, Identify Issues, Maintain Compliance, Performance Tuning/Optimization, Problem Solving Skills, Product Management, Publications, Retail Channel, Safety/Work Safety, Sales, Strategic Planning, Time Management
Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas'® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann's® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!
More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.
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Come join the largest baking company in the world and our family of 20,000 associates nationwide!
Top Reasons to Work at Bimbo Bakeries USA:
Salary Range: $66,600 - $86,600
Annual Bonus Eligibility
Comprehensive Benefits Package
Paid Time Off
401k & Company Match
Position Summary:
The Senior Analyst, Digital Shelf & Content Syndication is responsible for leading digital shelf strategy and content syndication execution across retailer and digital commerce channels. This role is part of the Omnichannel team and reports to the Manager, Product Information Management. The Senior Analyst partners with internal stakeholders, external agencies, retailers, and syndication providers to develop content strategies, optimize digital shelf performance, and ensure accurate deployment of product content across all brands and channels. This role serves as a subject matter expert in content syndication, digital shelf best practices, content governance, and retailer content execution.
Key Responsibilities:
- Lead digital shelf strategy and content syndication execution across all brands and retailer network channels
- Develop and implement content strategies that improve product discoverability, visibility, engagement, and conversion
- Manage product content syndication through platforms including Salsify, Syndigo, and NIQ
- Oversee content deployment across retailer channels and ensure compliance with retailer-specific content requirements
- Monitor, troubleshoot, and resolve publication issues to ensure accurate and timely content deployment
- Manage retailer channel mappings, syndication configurations, and direct
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Bimbo Bakeries USA, Inc
Bimbo Bakeries USA is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. As part of Grupo Bimbo, the world’s largest baking company, BBU is proud to share the company philosophyHighly Productive and Deeply Humane in the U.S.