Sales & Marketing Coordinator

Woodward Communications

  • Madison, WI
  • 4 days ago

    Highlights

    Prepare sales materials including media kits, rate cards, case studies, and one-sheets. Generate weekly, monthly, and quarterly sales reports for leadership and account executives.

    Numbers & Facts

    LocationMadison, WI

    Description

    Reports To: General Manager

    Supervisory Responsibilities: None

    Specific Responsibilities:

    CRM & Data Management

    • Maintain and update CRM records with accuracy and consistency
    • Conduct regular CRM audits to ensure clean data and eliminate duplicates
    • Generate weekly, monthly, and quarterly sales reports for leadership and account executives
    • Track contract status, renewal dates, and outstanding paperwork
    • Monitor campaign performance and pull basic analytics for impressions, clicks, and fulfillment

    Proposal & Sales Material Support

    • Create customized proposals, media plans, and presentations aligned with client goals
    • Prepare sales materials including media kits, rate cards, case studies, and one-sheets
    • Assist with RFP responses by gathering assets, pricing, and timelines
    • Manage insertion orders and ensure accuracy before processing
    • Potential direct sales opportunities with ancillary and special project sales

    Communication & Correspondence

    • Manage email correspondence with clients and internal teams
    • Respond to basic client inquiries to support account executives
    • Send follow-up communications after campaigns or events
    • Coordinate delivery of proofs and gather client approvals

    Advertising & Product Coordination

    • Schedule and track advertising placements across print and digital platforms
    • Oversee product inventory and availability across all media channels
    • Track deliverables to ensure timely submission of creative assets and approvals
    • Coordinate internal workflows between sales, production, editorial, and events teams

    Event & Sponsorship Support

    • Assist with event coordination, including sponsorship fulfillment and promotional activities
    • Prepare event materials such as signage, attendee lists, and sponsor deliverables
    • Support promotional efforts tied to events, including social media and email marketing
    • Administrative & Operational Support
    • Process billing requests and collaborate with accounting on invoicing accuracy
    • Maintain organized digital filing systems for proposals, contracts, and creative assets
    • Support onboarding of new clients, including welcome emails and CRM setup
    • Assist with vendor coordination for print, digital, or event-related needs
    • Other duties as assigned by manager

    Similar Jobs