Sales Manager

Position Overview

Sales Manager - Honda, Pre-Owned

The Automotive Sales Manager is responsible for leading and overseeing the sales department of the dealership. This role involves managing a team of sales professionals, developing and implementing effective sales strategies, ensuring exceptional customer service, and achieving sales targets to drive dealership profitability.

Key Responsibilities

• Sales Leadership & Team Management

  • Recruit, train, and mentor a team of sales consultants to meet and exceed sales goals.

  • Conduct regular performance evaluations and provide constructive feedback.

  • Foster a positive and motivating work environment to enhance team performance.

Sales Strategy & Performance

• • Develop and implement sales strategies to achieve monthly and annual sales targets.

  • Monitor and analyze sales metrics to identify areas for improvement and adjust strategies accordingly.

  • Lead by example in customer interactions and sales processes.

• Customer Relationship Management

  • Ensure high levels of customer satisfaction through exceptional service and timely resolution of issues.

  • Build and maintain long-term relationships with customers to encourage repeat business and referrals.

• Inventory & Market Analysis

  • Collaborate with the inventory team to ensure optimal stock levels that align with customer demand.

  • Stay informed about industry trends, competitor activities, and market conditions to adjust sales strategies effectively.

• Collaboration & Reporting

  • Work closely with the General Manager and other departments to align sales objectives with overall dealership goals.

  • Prepare and present regular sales reports, forecasts, and analyses to dealership management.

Qualifications

• Experience & Education

  • Minimum of 3–5 years of experience in automotive sales, with at least 1 year in a management or leadership role.

  • Bachelor’s degree in Business Administration, Marketing, or a related field is preferred.

• Skills & Competencies

  • Strong leadership and team management abilities.

  • Excellent communication, negotiation, and interpersonal skills.

  • Proficiency in CRM software and sales management tools.

  • Analytical mindset with the ability to interpret sales data and market trends.

  • In-depth knowledge of automotive products and financing options.

• Personal Attributes

  • Customer-focused with a commitment to delivering exceptional service.

  • Results-driven with a strong work ethic and attention to detail.

  • Adaptable and resilient in a fast-paced, dynamic environment. 

Compensation & Benefits

• Competitive salary with performance-based incentives.

• Health, dental, and vision insurance options.

• 401(k) retirement plan with a potential company match.

• Paid time off and holiday benefits.

• Employee discounts on vehicle purchases and services.