Sales Director - Healthcare (Central Region)

Remote

Clinical Solutions (Digital Therapeutics / Prescription Technology)

Location: Remote (U.S.) (Proximity to a major transportation hub e.g., ORD, DFW, STL,

MSPis preferred but not required).

Reports to: Vice President of Sales

Role type: Professional / Individual contributor

Travel: Up to 50%

About Floreo

Floreo is pioneering the use of Virtual Reality (VR) to create immersive, therapeutic, and

educational experiences for neurodiverse children and adults. Our evidence-based platform is

used across therapy, educational, and family settings, and we are developing a regulated

Software as a Medical Device (SaMD) for commercialization in 2026. Beyond 2026, Floreo is

developing new products leveraging AI, including an ADHD therapeutic and an autism

assessment tool.Our mission is a world that is open and accessible to the neurodiverse.

Overview

The Sales Director Healthcare is responsible for generating new revenue and expanding

existing customer relationships across clinical environments. As a member of the commercial

team, this role also serves as a functional lead, responsible for establishing regional strategy

and providing technical onboarding to other sales staff regarding the medical device sales cycle.

This individual contributor will lead consultative sales efforts and serve as a trusted partner to

customers throughout their lifecycle, ensuring they fully realize the value of Floreo''s platform in

day-to-day clinical use.

At Floreo, success is driven by a highly collaborative, team-oriented culture. This role requires

someone who operates with a solutions-first mindset, takes ownership, and thrives as a

self-starter in a fast-paced, evolving environment. This role requires experience selling

prescription-based or clinically utilized technologies including digital therapeutics (DTx),

software as a medical device (SaMD), or other regulated solutions and the ability to engage

clinical, administrative, and operational stakeholders with credibility and confidence.

Responsibilities

Drive New Business & Pipeline Development

• Generate leads and prospect within clinics, therapy practices, behavioral health

organizations, and human services providers

• Build and manage a robust pipeline to consistently meet or exceed sales targets
• Develop territory strategies for the Central Region that prioritize high-value accounts and

accelerate time to close

• Serve as a functional lead by teaching and onboarding team members on the technical

requirements of SaMD sales, clinical procurement, and insurance reimbursement.

Lead Consultative Sales Cycles

• Manage full-cycle sales from initial outreach through close
• Conduct discovery to understand clinical workflows, reimbursement context, and

operational needs

• Position Floreo''s platform including its SaMD pathway in terms relevant to clinical

and administrative buyers

Manage & Expand Customer Relationships

• Own the customer relationship lifecycle and identify expansion opportunities
• Ensure customers are realizing measurable value from the Floreo platform to support

retention and growth

• Serve as a voice of the customer internally, informing product and market access

strategy

Collaborate & Contribute to Team Success

• Work closely with Market Access, Marketing, and Product teams to align sales efforts

with commercialization milestones

• Actively contribute to a team-based selling environment sharing intelligence,

supporting peers, and reinforcing a culture of accountability

• Assist in the documentation and refinement of the 2026 SaMD commercialization

playbook.

Maintain Operational Discipline

• Track all sales activities, pipeline stages, and forecasts accurately in CRM
• Provide regular reporting to VP of Sales on territory performance, procurement cycles,

and market dynamics

Qualifications

• 510+ years of experience in DTx, SaMD, medical device, or clinical technology sales
• Proven success selling into clinics, behavioral health organizations, or health systems
• Familiarity with digital health reimbursement pathways, including CPT codes, state

Medicaids, and CMS processes, is a strong plus

• Strong understanding of clinical workflows and the ability to engage both clinical and

administrative stakeholders

• Team-oriented mindset with strong collaboration and communication skills
• Self-starter with high accountability and comfort operating in an evolving, early-stage

environment

• Tech-savvy and comfortable demoing in-person or virtually on VR hardware and quickly

learning new software platforms; ability to

Who You Are

You are a relationship-driven sales professional who leads with curiosity and earns trust by

understanding the problems clinicians and administrators are actually trying to solve. You bring both the discipline of a seasoned sales executive and the adaptability of someone who thrives

when the playbook is still being written. As a regional lead, you possess the Technical

Knowledge to navigate complex SaMD regulations and the instructional ability to mentor and

onboard other team members on these clinical pathways. You are motivated by mission

improving outcomes for neurodiverse individuals and families and you see every customer

conversation as an opportunity to advance that mission. You possess the Confidence to

Challenge status-quo clinical

You will thrive here if you are:

• A collaborative team player who shares wins and supports peers
• A self-starter who takes initiative without waiting for direction
• Solutions-oriented you surface problems with proposed solutions.
• Relationship-driven and focused on long-term customer success over quick transactions
• Adaptable and energized by growth-stage ambiguity

This role may not be the right fit if you:

• Prefer to work independently with minimal team collaboration
• Require rigid structure or a fully defined playbook
• Are primarily transaction-focused rather than relationship-focused
• Are uncomfortable with ambiguity or evolving priorities

What We Offer

Floreo offers a collaborative, mission-driven culture with the opportunity to shape the company''s

commercial growth at a defining moment. We provide competitive compensation,

comprehensive benefits, and the tools you need to succeed including access to our VR

platform.

Floreo celebrates diversity and is an equal opportunity employer. We are committed to creating

an inclusive environment where all employees can thrive.

We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Floreo and our culture. Even if you dont feel like your skills quite match whats listed above - we still want to hear from you!

When you apply, please tell us any accommodations you may need during the interview process. To apply, please include "Sales Director Healthcare - [Your Name]" isn the subject and email: jobs@floreovr.com.