Sales Associate

Betten Honda

  • Muskegon, Michigan
  • 30+ days ago

    Highlights

    As a Sales Associate, you will guide customers through the vehicle purchasing process, from initial inquiry to final sale, ensuring a high-quality customer experience. The ideal candidate will have excellent interpersonal skills, a passion for automobiles, and a drive to succeed in a fast-paced, commission-based environment.

    Numbers & Facts

    LocationMuskegon, Michigan

    Description

    Job Summary:

    We are seeking a motivated and customer-focused Sales Associate to join our dealership team. The ideal candidate will have excellent interpersonal skills, a passion for automobiles, and a drive to succeed in a fast-paced, commission-based environment. As a Sales Associate, you will guide customers through the vehicle purchasing process, from initial inquiry to final sale, ensuring a high-quality customer experience.

    Key Responsibilities:

    • Greet and assist customers in a professional and friendly manner

    • Determine customer needs and recommend suitable vehicles

    • Conduct vehicle demonstrations and test drives

    • Explain features, benefits, and financing options to customers

    • Negotiate pricing and trade-in values within dealership guidelines

    • Complete sales paperwork accurately and efficiently

    • Follow up with potential and existing customers to encourage retention and referrals

    • Maintain in-depth knowledge of current inventory, promotions, and industry trends

    • Work collaboratively with the finance and service departments to ensure a smooth customer experience

    • Meet or exceed monthly sales goals and performance targets

    Qualifications:

    • High school diploma or equivalent (Associate’s or Bachelor’s degree preferred)

    • Previous automotive sales experience is a plus but not required

    • Excellent communication and customer service skills

    • Strong negotiation and closing abilities

    • Professional appearance and demeanor

    • Ability to work flexible hours, including evenings, weekends, and holidays

    • Valid driver’s license with a clean driving record

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