The Regional Marketing Specialist will be responsible for developing and executing marketing and business development strategies to support the Chicago and Miami offices of the firm. Key duties include creating and maintaining best practices, managing marketing initiatives, conducting business research, and identifying opportunities to enhance attorneys' visibility within regional markets. The role involves developing content for various marketing materials, overseeing the coordination of marketing events, and securing external speaking engagements by monitoring industry calendars and publications. Additionally, the specialist will prepare marketing reports, manage client relationship data using CRM tools, and collaborate with the business development team on strategic planning and follow-up activities.
Ideal candidates will have at least three years of experience, preferably in a law firm or professional services environment, and hold a bachelor's degree or equivalent. Proficiency in MS Office, familiarity with website and intranet technology, and knowledge of email marketing software are required. A solid understanding of marketing principles, event management skills, and the ability to travel to various events are also essential. The position offers an annual salary range of $75,000 to $84,000.