Essential Job Functions:
- Supports management initiatives at both casino properties
- Works on floor promotions and sweepstakes and gift giveaways
- Social Media content creation
- Assist with Gift buying and management program
- Ensure consistency and accuracy in all elements of our advertising and marketing mix
- Assist with bookkeeping and billing system to track all advertising invoices, as well as process and submit invoices
- Assist in the creation and implementation of all plasma messaging in association with the proper productions company.
- Assist in the creative and production processes, while also directing the implementation of radio spots and all PA Announcements.
- Act as Social Media spokesperson
- Assist in the creation of in-house signage working through the agency of record and the proper production company.
- Responsible for the accurate creation and distribution of direct mail and email marketing materials
- Assist with all commercials that run internally on the plasma screens in the building as well as all PA Announcements.
- Assist with delivery of "added value" giveaway material for radio (tickets to the Event Center, VIP tables to the Lighthouse Bar and Gift Cards).
- Provide feedback on advertising campaigns (billboards, TV commercials, radio spots, etc.).
- Building codes in ACSC
- Proofreading: assuring the accuracy of any produced media.
- Assist with all projects to ensure they are in-line with their respective timelines.
- Assist other members of the marketing team as needed.
- Aid the Regional Executive Director of Marketing.
- Develop subordinates (Marketing Specialists)
- Perform other duties as assigned by the Regional Executive Director of Marketing.
Qualifications:
- High School Diploma or above
- 1-2 years of industry related experience
License Requirements:
Rhode Island Department of Regulations Gaming License
Physical/Mental Requirements:
- Working non-traditional hours may be needed.
- Proficiency in Microsoft Office.
- Proficient in all social media platforms
- Knowledge of ACSC
- Knowledge of CRM management
- Knowledge of social content management tools
- Power Point presentation skills
- Public Speaking.
- Enthusiastic Personality.
Working Conditions:
- Frequently sitting at a desk.
- Frequently standing, walking.
- On Camera
Target Hourly Range: $28.60 per hour
Bally's Lincoln Casino Resort: About | LinkedIn
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.