Public Information Manager

Public Information Manager

Salary

$73,672.00 - $115,825.00 Annually

Location

City Hall, 900 East Broad Street, Richmond, VA

Job Type

Full-Time

Job Number

54M00000020

Department

Department of Strategic Communications

Opening Date

08/21/2026

Closing Date

8/28/2026 11:59 PM Eastern

• Description
• Benefits
• Questions

Are you Richmond R.E.A.D.Y? Respect. Equity. Accountability. Diversity…YOU!!!

This is an EXCITING time to Join the City of Richmond! We are committed to nurturing talent, fostering growth opportunities, and building strong connections within our workforce. As we continue to make strides to becoming the employer of choice, we are thrilled about the below employee benefit enhancements:

• Virginia Retirement System (VRS)
• Language Incentive
• Referral Bonus
• Tuition Assistance Program

Description

The anticipated salary range for this opportunity is $73,672 - $94,749

INTERNAL RECRUITMENT

This opportunity is for current City of Richmond Office of Strategic Communications employees ONLY.

The City of Richmond Office of Strategic Communications is seeking highly qualified candidates for the position of Public Information Manager. The Public Information Manager assists in the development, coordination, and dissemination of information to the public and media. This role is key in ensuring that accurate and timely information about City initiatives, programs, and events is communicated effectively. The Manager will work closely with the assigned agencies for media relations, social media management, and special event management as needed.

Duties include but are not limited to

• Content Creation: Lead campaign creation, develop and edit press releases, social media posts, newsletters, and other communication materials that accurately represent the Citys initiatives and programs.
• Media Relations: Serves as the official point of contact and spokesperson for assigned agency that includes but is not limited to responding to media inquiries, coordinating interviews, and maintaining positive relationships with local media outlets.
• Social Media Management: Work with the City's Social Media Manager to update the City's social media platforms, ensuring consistent and engaging content that aligns with the City's communication strategy.
• Public Engagement: Support and, at times, lead public outreach efforts, including attending community events, coordinating public meetings, and distributing informational materials.
• Crisis Communication: Assisting the preparation and dissemination of information during emergencies, ensuring the public and media are kept informed with accurate and timely updates.
• Research & Reporting: Conduct research on communication trends, public opinions, and media coverage to inform the City's communication strategies. Prepare reports on communication efforts and outcomes.
• Website Maintenance: Update and manage content on the City's website, ensuring information is current, accessible, and user-friendly.
• Collaboration: Coordinate with other departments to gather information and ensure consistent messaging across all city communications.

Qualifications, Special Certifications and Licenses

KNOWLEDGE, SKILLS, AND ABILITIES:

TYPICAL KNOWLEDGE, SKILLS, AND ABILITIES: These are a representative sample; position assignments may vary.

• Graphic design concepts and production through concept, design, planning, production, and publication phases
• Familiarity with still photography
• Script writing and editing
• Video production
• Special event production through the planning, budgeting, and implementation phases
• Practical applications of journalism and writing
• Marketing and communications principles and theories
• Social media platforms
• Marketing and business research
• Computer proficiency, including Microsoft Office Suite, Adobe Creative Suite, CRM, GIS, or other similar graphic design programs, and photo editing software
• Website content management and website analytics
• Media relations
• Event planning and production
• People management
• Oral and written communication
• Interpersonal communication
• Presentations
• Public speaking

MINIMUM TRAINING AND EXPERIENCE:

• Bachelors degree in public relations, communications, journalism, marketing, or directly related field.
• Five years of public communications experience with supervisory experience preferred.
• An equivalent combination of training and experience (as approved by the department) may be used to meet the minimum qualifications of the classification.

Americans with Disabilities Act Requirements

18315

Equal Employment Opportunity Statement

The City of Richmond provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

The City of Richmond is committed to the full inclusion of all qualified individuals. As part of this commitment, the City of Richmond will ensure that persons with disabilities are provided with reasonable accommodations. If you require reasonable accommodations under the Americans with Disabilities Act (ADA) to participate in the job application and/or the interview process, please contact Veronica Kenner, by email at HR-ADA@rva.gov.

This policy applies to all terms and conditions of employment, including recruitment, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation and training.

The City of Richmond Values Veterans. We are an official V3 Certified Company.

The City of Richmond is a proud partner with the US Army Partnership for Your Success PaYS Program.

With over 4,000 employees, the City of Richmond is an "Employer of Choice" among cities throughout the nation. The City strives to hire and retain employees who bring dedication and talent to the workforce. Offering a competitive, cost effective, and quality benefits package is one element of an "Employer of Choice".

The City offers a full range of benefit programs from initial hire through retirement. Please visit our Web site for details.

01

10-point compensable veteran. You must have an existing compensable service-connected disability of 10 percent or more. Other 10-point veteran include disabled veteran or a veteran who was awarded the Purple Heart for wound or injuries received in action, veterans widow or widower who has not remarried, wife or husband of a veteran who has a service-connected disability, widowed, divorced or separated mother of an ex-service son or daughter who died in action, or who is totally and permanently disabled. Do any of these apply?

• Yes
• No

02

5-point veterans must have been discharged under honorable conditions and had one of the following: Active duty in the Armed Forces of the United States, in a war, or during the period 4/28/52-7/1/55 or active duty for more than 180 consecutive days other than for training, any part of which occurred during the period beginning 2/1/55 and 10/14/76 or active duty during the Gulf War sometime between 8/2/90 - 1/2/92 or active duty in a campaign or expedition for which a campaign badge has been authorized or active duty for which more than 180 consecutive days other than for training, any part of which occurred during the period beginning 9/11/2001 and ending on the date prescribed by the Presidential proclamation or by the law as the last date of operation Iraqi Freedom. Do any of these apply?

• Yes
• No

03

Are you a current City of Richmond employee for the Office of Strategic Communications?

• Yes
• No

04

Are you available and willing to work a flexible schedule to include nights, weekends, and holidays?

• Yes
• No

05

Do you have a valid Drivers License or ability to obtain a VA Drivers License within 30-days of hire?

• Yes
• No

06

Which best describes your highest level of education?

• High School Diploma/GED
• Some college
• Associates Degree
• Bachelors Degree
• Masters/Advanced Degree
• None of the above

07

Which best describes your years of experience working in Marketing and/or Public Relations?

• Less than one year of experience
• One to two years of experience
• Three to four years of experience
• Five years or more of experience

08

Which best describes your years of experience in working within full production studios including television, radio, and/or digital platforms?

• Less than one year of experience
• One to two years of experience
• Three to four years of experience
• Five years or more of experience

09

Which best describes your years of experience of directing, producing, and editing high-quality video content that can be used across multiple mediums?

• Less than one year of experience
• One to two years of experience
• Three to four years of experience
• Five years or more of experience

10

Indicate the software applications in which you have at least one year of hands-on experience using. (Select all that apply)

• Microsoft Word
• Microsoft PowerPoint
• Microsoft Publisher
• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Adobe Lightroom
• Adobe Premiere
• Final Cut Pro
• Celtx
• None of the above

11

Which best describes your years of experience in conducting market research and analytics?

• Less than one year of experience
• One to two years of experience
• Three to four years of experience
• Five years or more of experience

12

Which best describes your years of experience creating cinematic projects, docu-series, and governmental storytelling?

• Less than one year of experience
• One to two years of experience
• Three to four years of experience
• Five years or more of experience

13

Which best describes your years of experience supervising others?

• Less than one year of experience
• One to two years of experience
• Three to four years of experience
• Five years or more of experience

Required Question

Employer City of Richmond

Address 900 East Broad Street

Suite

Richmond, Virginia, 23219

Phone (804) 646-5660

804-646-5660

Website https://www.rva.gov/