Sales and Operations Planning and Performance Insights: Drive the forecasting process to provide a vital link between sales forecasts and production quantities to address demand exceptions, forecast new products, inventory management, and assist with prioritization in the event of supply challenges. Manage the complete life cycle and value chain of the assigned product portfolio within (market, competition, customer, and application intelligence) in close cooperation with the marketing manager and strategy teams to deliver on customer commitments as well as on sales and profit targets.