Product Marketing Manager, Fitbit Hardware

Google LLC

  • San Francisco, CA
  • 3 days ago

    Highlights

    You will act as a trusted collaborative leader, leveraging deep user insights to influence cross-functional decision-making, optimize pricing and portfolio strategy, and ensure our product positioning resonates strongly to drive user personalization and business growth. In this role, you will partner closely with Product Management, Engineering, Industrial Design, PR, GTM, Brand, Business Development, and Sales to shape the product development process and lead end-to-end global go-to-market (GTM) strategies.

    Numbers & Facts

    LocationSan Francisco, CA

    Description

    Product Marketing Manager, Fitbit Hardware - Google Careers

    Careers

    Careers

    Skip navigation links

    homehome

    Home

    Home

    work_outlinework_outline

    Jobs

    Jobs

    noogler_hatnoogler_hat

    Students

    Students

    googlegoogle

    How we work

    How we work

    handymanhandyman

    How we hire

    How we hire

    person_outlineperson_outline

    Your career

    Your career

    help_outline

    Help link

    feedback

    Send feedback

    more_vert

    • Help
    • Send Feedback

    Sign in

    Careers

    Careers

    homeHome

    work_outlineJobs

    expand_more

    noogler_hatStudents

    expand_more

    googleHow we work

    expand_more

    handymanHow we hire

    expand_more

    person_outlineYour career

    expand_more

    job details

    arrow_back

    Back to jobs search

    Jobs search results

    3,610 jobs matched

    • Strategy Associate, YouTube

    San Bruno, CA, USA; New York, NY, USA

    • ASIC Design Verification Engineer, Digital Signal Processing

    Sunnyvale, CA, USA; Tel Aviv, Israel; +2 more; +1 more

    • Senior Control Systems Networking Engineer, Data Center Technology Systems

    London, UK; Dublin, Ireland; +2 more; +1 more

    • Water Treatment Technician, Data Centers

    Kronstorf, Austria

    • Software Engineer, GDC AI Applications and Agents

    Sunnyvale, CA, USA

    • Engineering Director, Product Security, Core

    Sunnyvale, CA, USA; New York, NY, USA; +2 more; +1 more

    • Staff Software Engineer, Display and Video 360 Inventory

    Kirkland, WA, USA

    • Software Engineer Manager II, Google Workspace

    Raleigh, NC, USA; Durham, NC, USA

    • Manufacturing Structural Test Development Engineer

    Sunnyvale, CA, USA

    • Software Developer, Embedded Systems/Firmware, DNN Frameworks

    San Jose, CA, USA; Waterloo, ON, Canada; +2 more; +1 more

    • Software Engineer, PhD, Early Career, 2026

    Bengaluru, Karnataka, India; Hyderabad, Telangana, India

    • Research Data Scientist, Ads Metrics, Ads Experiences

    Mountain View, CA, USA

    • Digital Growth Specialist, Scaled, Google Customers Solutions

    Sydney NSW, Australia

    • Controls Technician II (Meet-en Regeltechnicus/Technicus Meet & Regel) (Dutch)

    Eemshaven, Netherlands

    • Senior Account Executive, Large Customer Sales

    San Francisco, CA, USA

    • Customer Engineer, Platform, Mountain West

    Portland, OR, USA; Seattle, WA, USA

    • Field Sales Representative, Retail, Google Cloud (English, Korean)

    Seoul, South Korea

    • Senior Software Engineer, Site Reliability Engineering, Google Cloud

    Warsaw, Poland

    • Quality Control Manager, Customer Support, gTech Ads

    Hyderabad, Telangana, India; Gurugram, Haryana, India

    • Engagement Manager, gTech Ads (English, Urdu)

    Singapore

    Showing 1 to 20 of 3610 rows

    1‑20 of 3610

    navigate_next

    Follow Life at Google on

    *

    More about us

    About usopen_in_newContact usopen_in_newPressopen_in_new

    Related Information

    Investor relationsopen_in_newBlogopen_in_new

    Equal Opportunity

    Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google"s EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

    More about us

    expand_more

    Related information

    expand_more

    Equal opportunity

    expand_more

    Privacyopen_in_newApplicant & Candidate Privacyopen_in_newTermsopen_in_newManage cookies

    helpHelpopen_in_new

    arrow_back

    Back to jobs search

    Product Marketing Manager, Fitbit Hardware

    share

    • linkCopy link
    • emailEmail a friend

    corporate_fareGoogleplaceMountain View, CA, USA; San Francisco, CA, USA

    bar_chartMid

    Mid

    Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.

    Apply

    share

    • linkCopy link
    • emailEmail a friend

    info_outline

    XApplicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Mountain View, CA, USA; San Francisco, CA, USA.

    Minimum qualifications:

    • Bachelor"s degree or equivalent practical experience.

    • 6 years of experience in product marketing, brand marketing, consumer hardware or growth marketing.

    • Experience managing end-to-end product launches, lifecycle marketing initiatives or end-to-end go-to-market campaigns.

    • Experience managing cross-functional or cross-team projects.

    Preferred qualifications:

    • Experience leading business metrics (e.g., attachment rates, margins) and navigating ambiguity to launch products.
    • Experience utilizing AI productivity tools to solve complex problems and streamline business workflows.
    • Experience marketing consumer hardware, wearables, lifestyle electronics, or retail accessories.
    • Demonstrated ability to translate consumer insights and market analysis into strategic marketing briefs and business models.
    • Ability to influence cross-functional stakeholders (Product, Engineering, Sales, Design) and lead un-siloed teams.
    • Strong narrative-building and communication skills to present strategic plans to creative teams and leadership.

    About the job

    In this role, you will partner closely with Product Management, Engineering, Industrial Design, PR, GTM, Brand, Business Development, and Sales to shape the product development process and lead end-to-end global go-to-market (GTM) strategies. You will act as a trusted collaborative leader, leveraging deep user insights to influence cross-functional decision-making, optimize pricing and portfolio strategy, and ensure our product positioning resonates strongly to drive user personalization and business growth.

    Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google"s products solve the world"s problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

    Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

    US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits

    Learn more about benefits at Google.

    Responsibilities

    • Define product positioning and messaging for the hardware and accessory portfolio. Partner with Product teams to integrate the user friendly features into development.

    • Analyze market trends, consumer data, and research to identify new opportunities (e.g., form factors, materials) and influence product and portfolio strategy.

    • Partner with Finance, PM, and Merchandising to optimize pricing, promotions, and portfolios to meet revenue and margin targets.

    • Coordinate alignments across Design, Engineering, Brand, Sales, and regional teams to ensure flawless execution of campaigns and product launches.

    • Develop and execute comprehensive, user-centric global GTM plans for new Fitbit devices, accessories, features, and collaborations, ensuring alignment across channels.

    Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google"s Applicant and Candidate Privacy Policy.

    Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google"s EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

    If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

    Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

    To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

    Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.

    Follow Life at Google on

    *

    More about us

    About usopen_in_newContact usopen_in_newPressopen_in_new

    Related Information

    Investor relationsopen_in_newBlogopen_in_new

    Equal Opportunity

    Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google"s EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

    More about us

    expand_more

    Related information

    expand_more

    Equal opportunity

    expand_more

    Privacyopen_in_newApplicant & Candidate Privacyopen_in_newTermsopen_in_newManage cookies

    helpHelpopen_in_new

    Follow Life at Google on

    *

    More about us

    About usopen_in_newContact usopen_in_newPressopen_in_new

    Related Information

    Investor relationsopen_in_newBlogopen_in_new

    Equal Opportunity

    Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google"s EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

    More about us

    expand_more

    Related information

    expand_more

    Equal opportunity

    expand_more

    Privacyopen_in_newApplicant & Candidate Privacyopen_in_newTermsopen_in_newManage cookies

    helpHelpopen_in_new

    Google apps

    Main menu

    Similar Jobs

    See more jobs