Product Marketing Manager

Filtrous

St. Petersburg, FL

JOB DETAILS
SALARY
$60,000–$70,000 Per Year
SKILLS
Biochemistry, Biology, Biotech and Pharmaceutical, Blog, Brand Marketing (Branding), Business-to-Business (B2B) Marketing, Cadence, Campaigns, Chemistry, Communication Skills, Content Development, Content Management Systems (CMS), Customer Support/Service, Data Analysis, Detail Oriented, Email Marketing, Industrial Research, Laboratory, Laboratory Equipment, Marketing, Organizational Skills, Photography, Presentation/Verbal Skills, Pricing, Problem Solving Skills, Product Marketing, Project Management Software, Project/Program Management, Purchasing/Procurement, Research & Development (R&D), Sales, Search Engine Optimization (SEO), Search Ranking, Social Media Marketing, Storytelling, Team Building, Team Lead/Manager, Technical Writing, Thought Leadership, Website Conversion, Willing to Travel, Writing Skills, eCommerce
LOCATION
St. Petersburg, FL
POSTED
30+ days ago

Product Marketing Manager

Bring Our Products to Life for the Scientists Who Need Them

Why This Role Matters
Scientists can't buy what they don't understand. At Filtrous, our product catalog spans thousands of lab supplies, but without clear descriptions, compelling content, and a well-curated website, even the best products sit unnoticed. As our Product Marketing Manager, you'll be the bridge between our products and the researchers who need them. You'll produce the blog content, application notes, and product pages that drive organic traffic and purchasing decisions. Your work will directly impact how scientists discover, evaluate, and choose Filtrous.

What You'll Do
• Create Technical Content that Drives Traffic: Produce and publish blog content and application notes that educate scientists, improve SEO, and position Filtrous as a thought leader in the lab supplies space.
• Own the Product Catalog Online: Work closely with virtual assistants to resolve 100% of website product descriptions, specifications, and pricing issues. Ensure every product page is accurate, complete, and optimized for conversion.
• Keep the Website Fresh: Regularly update product photography, descriptions, specifications, and pricing. Update the home page and landing pages to highlight key products, blog posts, application notes, career opportunities, and company culture.
• Build the Brand Beyond the Lab: Create and produce regular merch drops that grow company brand awareness and build team culture, creating touchpoints that keep Filtrous top of mind.

Problems You Will Solve
• Products sit unnoticed: Thousands of lab supplies sit in the catalog without clear, compelling descriptions, so scientists can't tell what they're looking at and pass over products they might otherwise buy.
• Unreliable product pages: Many product pages carry wrong, incomplete, or missing descriptions, specifications, and prices, which confuses buyers and turns them away at the moment they're ready to purchase.
• Thin organic traffic: Without a steady flow of helpful blog posts and application notes, the site ranks poorly in search and few new scientists discover Filtrous on their own.
• Stale website content: Product photos, the home page, and landing pages go unrefreshed, so visitors see neglected-looking pages that fail to spotlight current priorities and weaken trust in the brand.
• Forgettable brand: Filtrous has little presence beyond the moment of a sale, so labs rarely remember the company and every new deal starts from scratch instead of from recognition.

How Success is Measured
• Consistent blog and application note publishing cadence that drives organic traffic growth
• 100% of product descriptions, specs, and pricing issues resolved on the website
• Product photography and catalog content updated and maintained on a regular schedule
• Home page and landing pages refreshed to highlight current priorities and campaigns
• Brand merchandise program launched with regular drops

Why You'll Love It Here
At Filtrous, you'll have ownership over how our products are presented to the world. You won't be buried in a large marketing team—you'll be the person responsible for product content strategy, website curation, and brand building. You'll collaborate closely with Sales, R&D, and Customer Success, and you'll see the direct impact of your work in traffic, engagement, and revenue. If you have a scientific background and a creative streak, this role lets you use both every day.

Who You Are
• Bachelor's degree in a scientific discipline (e.g., Biology, Chemistry, Biochemistry, Biotechnology) or related field
• Proven experience in a laboratory setting, preferably in a research or industrial environment
• Strong understanding of laboratory equipment, supplies, and scientific methodologies
• Excellent written and verbal communication skills
• Proficiency with marketing tools and platforms, including social media, email marketing, and content management systems
• Strong organizational skills and attention to detail
• Ability to analyze data and draw actionable insights
• Creative thinker with a customer-centric mindset
Bonus points if you have:
• Strong project management skills, including experience with project management software
• Experience with e-commerce platforms (Shopify) and SEO tools
• Background in B2B product marketing for scientific or technical products

About Filtrous
Founded in 2017, Filtrous delivers speed, quality, and value to agile labs. We're a lab supplies distributor serving laboratories across a wide range of scientific and industrial sectors. Our secret? We combine uncompromising product quality with customer service that actually picks up the phone.

Position Details
Compensation $60,000 – $70,000 annually
Job Type Full-time
Benefits Medical, Dental, Vision, 401k, PTO
Location St. Petersburg, FL (in-person)
Schedule Monday to Friday, weekends as needed
Travel Some travel may be required

Ready to Join Us?
If you're a scientist at heart with a passion for content, product storytelling, and making complex products accessible to researchers, we'd love to hear from you.

Filtrous is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic.

About the Company

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Filtrous