Product Management Specialist

Product Management Specialist

Department: Sales / Marketing

Employment Type: Full Time

Location: US - Wisconsin - Madison

Reporting To: Allan Busch

Description

At Franklin Electric, Product Management plays a critical role in supporting the development, execution, and lifecycle management of products that serve our customers and markets. As a Product Management Specialist, you will provide administrative, operational, and project support to the Product Management team while gaining exposure to a broad range of product-related activities across the organization.

This position is well suited for an early-career professional who is detail-oriented, organized, eager to learn, and interested in supporting product strategy, product launches, market analysis, and cross-functional initiatives. The role is designed to provide foundational product management experience and serves as a potential development pathway toward future Product Management opportunities within Franklin Electric.

Key Responsibilities

Product Management Support and Execution

• Support Product Managers in executing product-related initiatives, projects, and day-to-day activities across the product portfolio.
• Assist with organizing product information, maintaining documentation, and ensuring accuracy of product records within company systems.
• Help coordinate activities related to product launches, product updates, and product lifecycle management.

Product Information and Communications

• Support the development and maintenance of product literature, brochures, specifications, presentations, and other customer-facing materials.
• Assist in preparing internal and external product communications, training materials, and presentation content.
• Ensure product information remains current, consistent, and accessible across relevant platforms and resources.

Market, Customer, & Business Insights

• Gather and organize information from Sales, Marketing, Customer Service, Operations, and other stakeholders to support product initiatives.
• Assist in collecting and analyzing customer, market, and competitive information to help inform product decisions.
• Support reporting activities by preparing project updates, summaries, and business insights for the Product Management team.
• Support special pricing requests and annual pricing review activities, including data collection, competitive pricing research, margin analysis, and preparation of pricing recommendations.

AI & Process Improvement Support

• Assist with Product Management initiatives involving artificial intelligence (AI) tools and emerging technologies.
• Support adoption of new tools and practices that enhance efficiency, information management, and decision-making.
• Product Management Specialist- Energy Systems
• Cross-Functional Collaboration & Project Coordination
• Partner with cross-functional teams to support product-related projects and business initiatives.
• Coordinate project activities, meeting schedules, and follow-up actions to help ensure timely execution of initiatives.
• Participate in team meetings and contribute to special projects, continuous improvement efforts, and other assignments as needed.

Skills Knowledge and Expertise

• Strong interest in product management, marketing, business, engineering, or related disciplines.
• Interest in and familiarity with AI-enabled tools and technologies is beneficial, with a willingness to learn and apply emerging AI capabilities to support product management processes and decision-making.
• Excellent verbal and written communication skills.
• Strong organizational skills with the ability to manage multiple projects and priorities.
• Curious, analytical mindset with a desire to learn about customers, products, and markets.
• Ability to gather and interpret information to support decision-making.
• Comfortable working collaboratively with cross-functional teams.
• Demonstrates initiative, attention to detail, and a willingness to take ownership of assigned tasks.
• Ability to present information effectively in small group settings.
• Proficient problem-solving and critical-thinking skills.
• Ability to work independently while seeking guidance when needed.
• Demonstrates professionalism, discretion, and sound judgment when handling business information.

Preferred Qualifications

• Exposure to AI tools, data analytics platforms, or technology solutions that support business processes, market analysis, or product management activities.
• Internship, co-op, campus leadership, or professional experience involving product management, marketing, sales support, engineering, project management, market research, or customer engagement.
• Experience using data to support recommendations and business decisions.
• Experience using business systems, databases, or CRM tools.
• Familiarity with data analysis and reporting tools.

Key Competencies

• Product Management Support
• Project Coordination
• Cross-Functional Collaboration
• Communication
• Business Analysis
• Market Research
• Customer Focus
• Product Information Management
• Data Analysis
• Problem Solving
• Organization & Planning
• Attention to Detail
• Learning Agility
• Initiative
• Continuous Improvement

Education

• Bachelor's degree in business, Marketing, Engineering, Communications, or a related field preferred.
• Associate degree with relevant experience will also be considered.
• Recent graduates and candidates with internship, co-op, or project experience are encouraged to apply.

Learning and Growth Opportunities

This position provides exposure to a wide range of product management and business activities, including:

• Product lifecycle management
• Product launch planning and execution
• Market and competitive analysis
• Customer and sales feedback analysis
• Product data management
• Cross-functional project coordination
• Product training and communication
• Business systems and product information management

The role offers opportunities to develop professional skills while contributing to product and business initiatives across the organization.