Principal Product Manager - Ads Measurement

At Microsoft Ads, we’re building the future of intelligent, privacy forward measurement systems that help our advertisers understand, optimize, and accelerate their business growth across the Microsoft ecosystem.We’re looking for a Principal Product Manager – Ads Measurement to lead the vision and execution of our next generation of measurement products that help advertisers see the true value of their investments across Microsoft Ads and AI‑powered surfaces. You will define how we quantify impact, how we help marketers make smarter decisions, and how measurement becomes a strategic advantage for our customers and for Microsoft. We are committed to inclusive design and creating products that empower people of all backgrounds to do their best work. Microsoft’s mission is to empower every person and every organization on the planet to achieve more.

As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.  

Starting January 26, 2026, Microsoft AI (MAI) employees who live within a 50- mile commute of a designated Microsoft office in the U.S. or 25-mile commute of a non-U.S., country-specific location are expected to work from the office at least four days per week. This expectation is subject to local law and may vary by jurisdiction.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. 

Responsibilities

• Lead vision, strategy, and roadmap for Microsoft Ads’ measurement platform.
• Build and launch measurement capabilities, including attribution, incrementality, cross‑channel reporting, and AI‑driven insights.
• Partner with engineering, UX, and data science to design, validate, and ship features with measurable customer and business impact.
• Collaborate with marketing, sales, and account teams to ensure products meet advertiser needs and drive adoption.
• Define and analyze product metrics to guide decisions and evaluate performance.

Qualifications

Required Qualifications: 

• Bachelors Degree AND 8+ years experience in product/service/program management or software development
  • OR equivalent experience.

Preferred Qualification:

• Bachelors Degree AND 10+ years experience in product/service/program management or software development
  • OR equivalent experience.
• Experience with Conversion Lift, Incrementality Testing, experimentation frameworks, or causal measurement methodologies.
• Experience driving strategy and shipping complex data, analytics, or measurement products at scale.
• Demonstrated ability to collaborate with engineering and cross‑functional partners to deliver high‑impact features.
• Solid understanding of advertising or marketing technology, including measurement, attribution, experimentation, or performance optimization.
• Ability to translate complex technical concepts into clear product direction and customer value.
• Excellent communication, storytelling, and stakeholder management skills.

Product Management IC5 - The typical base pay range for this role across the U.S. is USD $142,800 - $274,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $188,000 - $304,200 per year.