Principal Account Executive, Theatrical, Home Ent & Streaming

Amazon.com Inc

Santa Monica, CA

JOB DETAILS
SKILLS
Adtech, Advertising, Advertising Agencies, Advertising Sales, Amazon Alexa, Campaigns, Channel Marketing, Channel Strategies, Consulting, Cross-Functional, Customer Relations, Customer Support/Service, Data Analysis, Entertainment and Media, Film, Football, Marketing Campaign, Media Sales, NASCAR, Negotiation Skills, Problem Solving Skills, Project/Program Management, Rentals, Revenue Growth, Sales, Sales Management, Solution Sales, Sports, Streaming Technology, Team Lead/Manager, Television Advertising, Video On Demand, Video Streaming
LOCATION
Santa Monica, CA
POSTED
30+ days ago

Amazon Ads offers a rich array of advertising solutions that help advertisers reach Amazon customers across a variety of high-quality marketing channels -- whether that"s Amazon.com, Prime Video Streaming Ads, Fire TV, Twitch, Alexa, Thursday Night Football, NBA on Prime, NASCAR, Amazon DSP, etc. If you're interested in joining a unique, world-class advertising group with a relentless focus on the customer, plus you"re used to working at the speed of entertainment, you've come to the right place.

This role will be in Amazon"s Theatrical, Home Ent, and Streaming category. We help theatrical advertisers make a splash with high-impact awareness to drive moviegoers to theaters. We help those same studios maximize their transactional video on demand (TVOD) sales when films are released for rental/purchase on Prime Video. And we help our streaming partners drive awareness and subscriptions for their new shows and movies.

As a Principal Account Executive in our Entertainment Vertical, you will report to a Sales Manager and use your 10+ years of ad sales experience in the entertainment media industry to sell digital advertising solutions to studio and streamer media teams and their ad agencies. You have deep experience working specifically with movie studio and streaming partners and you"re an expert in selling premium Streaming TV media, Connected TV display media, High-Impact, Fast-Turn takeovers executions, as well as plenty of Programmatic DSP sales experience. You know how to sell Live Sports. You know how to build upfront deals. And you"re used to building relationships at the SVP+ level at studios and streamers. You"ll use your long-standing senior client/agency relationships to provide a consultative approach and deep understanding of the digital advertising landscape, and will act as a strategic partner to your assigned clients. You"ll be selling a broad range of advertising solutions that will ensure that their business goals are met. You will serve as the core owner for US investment.

Key job responsibilities

  • Expertly navigate undefined/ambiguous custom programs externally and internally, earning trust from all partners along the way
  • Educate and evangelize the needs of your clients to internal partner teams and stakeholders that improve our clients' success with Amazon.
  • Deliver the highest level of sales and customer service to our entertainment brand and performance media clients
  • Grow revenue from existing advertisers
  • Prospect and grow new relationships, and foster existing relationships with clients at all levels, including EVP and above levels
  • Drive deals to closure independently
  • Strategize longer-term partnership growth outside campaign-by-campaign deal-making
  • Understand Amazon"s display, video, and audio advertising opportunities and tools to help build relevant advertising solutions for our advertisers

A day in the life

  • Be prepared to wear a lot of different hats. You"re not just a Principal Account Executive; expect to sometimes be a Project Manager, an AdTech Specialist, Data Analyst, a Strategic Consultant, a Creative Problem Solver, and a Cross-Functional Liaison.
  • Lead strategic discussions with entertainment client and agency leads
  • Align amazon ads capabilities to upcoming releases
  • Pitch programs and opportunities to clients and agencies
  • Meet with senior external partners
  • Act as the client"s voice internally, evangelizing their needs to internal partner teams and various Amazon publisher groups (IMDb, Amazon.com, Fire TV, Prime Video, Twitch, Live Sports, Alexa, etc)
  • Craft executive presentations, negotiation investment frameworks
  • Partner and foster positive relationships with your day to day account managers and creative campaign managers to ensure client campaigns are running smoothly, uncover learnings, etc.
  • Your job is to sell ideas and programs to entertainment clients, but also sell those same ideas and programs to internal Amazon partner teams - which takes just as much time if not longer

About the team

This team manages advertisers in the studio category space as well as many major DTC streaming advertisers. We love talking about movies and TV shows, and helping our clients promote them.

About the Company

A

Amazon.com Inc

At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

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At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

Our Leadership Principles
Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles
COMPANY SIZE
10,000 employees or more
INDUSTRY
Retail
FOUNDED
1994
WEBSITE
http://Amazon.com/militaryroles