| Location | Alameda, CA |
Benefits:
Free uniforms
Health insurance
Paid time off
Training & development
401(k) matching
Bonus based on performance
Competitive salary
Dental insurance
Employee discounts
Turn your passion for fitness into a leadership career.
Crunch Fitness is looking for a driven, energetic Personal Training Manager (PTM) who knows how to build relationships, develop people, sell with confidence, and create an incredible member experience.
This isn't a position where you sit behind a desk and manage from the sidelines.
You'll be on the floor, leading from the front-meeting members, closing new personal training clients, coaching trainers, developing your team, and building a successful Personal Training business inside your club.
If you're a successful Personal Trainer who's ready for the next step-or an experienced fitness leader looking for an opportunity to build something bigger-we want to meet you.
What You'll Own
As the Personal Training Manager, you'll be responsible for three major areas:
Grow the BusinessDrive new Personal Training sales through CrunchOne Kickoffs, member engagement, referrals, and outstanding follow-up.
Develop the TeamRecruit, train, coach, and develop Personal Trainers while creating a culture of accountability, energy, and continuous improvement.
Deliver Results for MembersOwn the Personal Training client journey and make sure our members receive an exceptional experience from their first consultation through their long-term fitness journey.
What You'll Do
Lead from the front by conducting CrunchOne Kickoffs and directly generating new Personal Training clients
Coach trainers on sales, consultations, programming, client retention, and member engagement
Recruit, onboard, train, and develop a high-performing Personal Training team
Conduct regular coaching sessions, role-playing, performance reviews, and team meetings
Manage trainer schedules and resources based on business needs and performance KPIs
Drive Personal Training revenue, client acquisition, retention, and EFT growth
Ensure an outstanding first 90-day experience for every Personal Training client
Help trainers build strong books of business and successful long-term careers
Ensure Personal Trainers deliver safe, effective, results-driven programs
Maintain accurate reporting, goal tracking, client measurements, programming, and progress reviews
Utilize company systems and tools including ABC/Datatrak, Crunch U, Styku, dotFIT, and other Crunch platforms
Partner with the General Manager and club leadership to identify opportunities and execute plans for growth
Uphold Crunch standards for professionalism, punctuality, appearance, cleanliness, member service, and team culture
Who We're Looking For
We're looking for someone who is competitive, coachable, accountable, and energized by helping other people succeed.
The ideal candidate has:
Personal Training and fitness programming knowledge
Strong sales and closing skills
Excellent communication and relationship-building ability
The confidence to coach and hold others accountable
Experience developing or motivating a team
A strong understanding of KPIs and performance management
A positive, high-energy leadership style
A passion for delivering an outstanding member experience
The ability to lead by example-not just manage from an office
Previous Personal Training management experience is great, but we're also interested in high-performing Personal Trainers who are ready to take the next step into leadership.
Education & Experience
High School Diploma or GED required
Bachelor's Degree preferred
Current CPR/AED certification
1-2+ years of Personal Training experience preferred
Management or team leadership experience preferred
Consultative sales experience strongly preferred
Accepted Personal Training Certifications
Current nationally recognized Personal Training certification, including:
ACSM, ACE, Cooper Institute, IFPA, NASM, NESTA, NFPT, NSCA or another company-approved nationally recognized certification.
Physical Requirements
This is an active leadership position. Candidates must be able to move throughout the club, demonstrate exercises and equipment usage, communicate effectively with members and employees, and regularly lift up to 50 pounds.
Why Crunch?
At Crunch, we're building more than great gyms-we're building great teams and developing future leaders.
This role gives you the opportunity to build a business, develop people, impact hundreds of members, and grow your own career in the fitness industry.
If you're hungry to grow, love fitness, enjoy sales, and want the opportunity to lead a team instead of simply training your own clients, we want to hear from you.
Apply today and let's talk about your future with Crunch Fitness.