Niche - Contractor

Apidel Technologies

  • Pittsburgh, PA
  • 3 days ago
  • Contractor

Highlights

The successful candidate will provide strategic consultation on audience development, data requirements, and delivery planning while driving alignment across business and technology partners to support effective marketing campaigns and customer engagement strategies. This role is responsible for translating complex audience targeting needs into scalable data solutions and business technical designs, ensuring marketing initiatives are executed accurately, efficiently, and on schedule.

Numbers & Facts

LocationPittsburgh, PA
Job TypeContractor

Description

Technical Skills
Must Have

Marketing technology interest
Quality Assurance  Understanding of a Test/QA/Production environment structure
Rules Engine  Experience with customer decisioning / real time interaction management software such as Pega Customer Decision Hub (CDH)
SQL
Nice To Have

Communication
HTML coding proficiency
Problem Solving

Additional Job Responsibilities
08/13  Job will be placed on hold for shortlisting Tuesday 08/18 4:30 PM EST
Job: 75402
Position Title: Niche Contractor Marketing Enablement Lead (5 or more years experience)
Reason For Open Position: Backfilling recent departure 
Position Location: Manager is not looking to source out of any other tech hub thats not listed below 
One  Plaza (PA370) 249 Fifth Avenue Pittsburgh, PA 15222
Center  Cleveland (OH001) 1900 E 9th St Cleveland, OH 44114
Philadelphia/SNJ  PA  1600 Market Street 1600 Market Street Philadelphia, PA 19103
Houston Plaza (TX334) 2200 Post Oak Blvd Houston, TX 77056 Birmingham  Brock (AL112) 701 32Nd St S Birmingham, AL 35233 

Locations By Preference:
Most Preferred Pittsburgh 2. Second Preferred Birmingham, Philadelphia, Cleveland, Houston 

Work Arrangement:
5 days onsite 
Acceptable Time Zone(S): EST 
Schedule: MF 85 EST 
OT: No 
Travel: Not expected, minimal if any 
Intended length of assignment: Nov 30, 2026 
Potential for contract extension: Yes 
This position is contract with the right to hire if a need becomes available.
Manager will only look at candidates that are open to converting to a full time  employee.
will not sponsor work visas if the decision is made to hire the contingent worker. 

Rate details:
Function of the group: The team provides business and technical requirements to other parts of the Audience List team that supports one to one direct marketing. Managers team is upstream in the process from other teams in that they are setting up the teams for their work. We work with the gross marketing and other partners to define the business requirements for those audiences. We take something they want and turn it into something technical for the other teams and giving directions and pieces together to use.

Initiatives/Projects:
Focused on defining audience targeting requirements for s Next Best Action decision engine which is built leveraging Pega CDH.

Industry background:
Banking/Finance preferred

Role/responsibilities:
The Marketing Enablement Lead serves as an advisor to key stakeholders who are responsible for one to one marketing campaign strategy and delivery. This role is responsible for translating complex audience targeting needs into scalable data solutions and business technical designs, ensuring marketing initiatives are executed accurately, efficiently, and on schedule. This is mostly focused on defining audience targeting requirements for s Next Best Action decision engine which is built leveraging Pega CDH.
The successful candidate will provide strategic consultation on audience development, data requirements, and delivery planning while driving alignment across business and technology partners to support effective marketing campaigns and customer engagement strategies.

Key Role Responsibilities:
Strategic Marketing Consultation Partner with Marketing Strategy to understand complex audience targeting requirements and campaign objectives.
Establish clear delivery timelines, recommend key milestones, and provide guidance on audience readiness to support successful marketing treatment execution.
Serve as a trusted advisor to business stakeholders, ensuring alignment between marketing goals, operational capabilities, and data availability.

Audience Requirements & Technical Translation
Consult with business partners to gather, evaluate, and document audience business requirements.
Translate business needs into clear, actionable technical requirements for technology and Product Owner partners
Develop and support technical designs for marketing campaign audience creation across targeted audience lists and marketing decisioning platform
Ensure audience solutions support accurate targeting, execution, compliance, and performance measurement. o Cross Functional Leadership
Act as a central point of coordination between marketing, operations, product, and technology teams.
Identify risks, dependencies, and potential impacts to campaign execution and proactively recommend solutions.
Support continuous improvement efforts related to audience creation processes, data utilization, and campaign delivery.
Skills Experience with customer decisioning / realtime interaction management software such as Pega Customer Decision Hub (CDH) HTML coding proficiency
SQL knowledge Understanding of a Test/QA/Production environment structure
Interest in Marketing Technology
Strong communication and problem solving skills

Must Have Skills:
Experience with customer decisioning / real time interaction management software such as Pega Customer Decision Hub (CDH)
Marketing technology interest
Quality Assurance  Understanding of a Test/QA/Production environment structure
Rules Engine
SQL

Flex Skills:
HTML coding proficiency

Soft Skills:
Strong Communication skills, both written and verbal
Strong problem solving skills 

Education:
Requires a university / college degree, with 5%2B years of industry relevant experience. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience may be considered.

Screening questions:
N/A 

Interview Process:
Possibly 2 interviews. Process still to be determined. 

Stack ranking (order of preference):
Must Have Skills 2. Former  and Location 3. Bill Rate
Corporate Function
Non Technology


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