Key duties include, but are not limited to:
Digital Content Creation & Publishing
- Write, edit, publish, and update content across WNYT's website, app, streaming, and social platforms.
- Produce and optimize digital content using video, photos, graphics, and other multimedia assets.
- Apply AP style, SEO best practices, and platform-specific storytelling techniques.
- Adapt broadcast content for digital audiences and identify opportunities to expand coverage online.
Social Media & Audience Engagement
- Create and publish social content that promotes coverage and engages audiences.
- Use social platforms to distribute breaking news, weather updates, and community information.
- Monitor audience trends and analytics to strengthen content performance and reach.
Newsroom Collaboration & Editorial Support
- Work closely with reporters, anchors, photographers, assignment editors, managers, and production staff to develop and execute coverage plans.
- Participate in editorial meetings, contribute story ideas, and support enterprise and digital-first coverage.
- Monitor news sources, conduct research, gather background information, and assist with story development and follow-up coverage.
Television News Producing
- Produce assigned newscasts, including building rundowns, selecting stories, managing timing, and making editorial decisions under deadline.
- Write and edit broadcast content, including anchor copy, teases, breaking news updates, and other newscast elements.
- Coordinate video, graphics, live shots, and newsroom teams to ensure accurate and compelling coverage.
- Review content for accuracy, clarity, fairness, and adherence to station standards.
- Support special projects, extended coverage, and other newscasts as assigned.
Technical & Platform Management
- Use newsroom, production, and content management systems to create and publish content across platforms.
- Utilize analytics and digital tools to support editorial decision-making and audience growth.
- Maintain organized newsroom materials and perform other duties as assigned.