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Media Manager, Premium Video, Amazon XCM (Cross Channel, Cross Category Marketing)

Amazon.com Inc

  • Seattle, WA
  • 13 days ago

    Highlights

    This role will be responsible for providing planning and operational support across end-to-end premium video process, including the development and execution of North America media plans across paid and owned and operated (O&O) video channels, as well as creating and owning processes, tools, and mechanisms to enable XCM and cross-line of business planning and implementation efficiencies. Amazon's XCM (Cross Channel, Cross Category Marketing) organization is looking for a highly-motivated Media Manager to drive our premium video (Linear Television, Streaming, and Cinema) media approach and investment strategies.

    Numbers & Facts

    LocationSeattle, WA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    Description

    Amazon's XCM (Cross Channel, Cross Category Marketing) organization is looking for a highly-motivated Media Manager to drive our premium video (Linear Television, Streaming, and Cinema) media approach and investment strategies. This role will be responsible for providing planning and operational support across end-to-end premium video process, including the development and execution of North America media plans across paid and owned and operated (O&O) video channels, as well as creating and owning processes, tools, and mechanisms to enable XCM and cross-line of business planning and implementation efficiencies.

    Key job responsibilities

    This role will report into the Premium Video Lead, and responsibilities include, but are not limited to, the following:

    • Partner with Premium Video Lead to develop annual premium video investment strategies across the XCM portfolio, and translate across individual campaigns
    • Own cross-line of business O&O video strategy, media plans, and execute across various O&O video properties
    • Drive real-time video optimizations based on key KPIs, compile reporting from multiple sources, and share learnings with relevant business teams
    • Leverage expertise to own projects outside of day-to-day campaign work that impact the media team and broader XCM org
    • Navigate a highly-matrixed organization and represent team with integrity and self-sufficiency
    • Partner with other Amazon media managers to leverage overall investment decisions and insights across the team in the most audience-driven expression possible

    About the team

    The central XCM org runs the largest and most performative mass marketing portfolio of investments in Amazon"s biggest priority brands and businesses, from Prime Day to Super Bowl. We are a small but mighty team of 200+ strategic and creative business leaders who make and deliver our customers most loved marketing campaigns for North America and the world.

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

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    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

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