This tactical role supports the execution of Maserati's incentive programs and competitive intelligence efforts. The Analyst will manage daily incentive operations, monitor competitor activity, and provide actionable insights to support product and pricing decisions.
Key Responsibilities:
Maintain and audit payout files, website incentives, and policy adjustments
Prepare bulletins, sell sheets, and field communications
Coordinate dealer launch decks, CRM/Web/App offer alignment, and field communications
Support monthly incentive deck creation, dealer launch decks, and inventory chase analysis
Conduct competitive research using sources like JD Power, S&P, ALG, and internal data
Deliver customized intelligence reports and support product pricing analysis
Basic Qualifications:
Bachelor's degree in Business, Economics, or related field
2+ years of experience in automotive incentives, pricing, or competitive analysis
Strong attention to detail and ability to synthesize large data sets
Proficiency in Excel, PowerPoint, and CRM tools
Excellent communication and reporting skills