Marketing Specialist

Qualifications: The Field Marketing Executive role works with campaign managers, sales teams, and operations teams to optimize key areas of Demand Generation. Tracks lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner.

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Marketing Specialist

Contract: New York, New York, US

Salary Range: 50.00 - 62.00 | Per Hour

Job Code: 370654

End Date: 2026-08-20
Days Left: 1 days, 3 hours left

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Position Details:

Location - 100% Remote

Title - Field Marketing Specialist

Pay range- $50-63/hr

Job Description:

• Plans, executes, and measures demand generation marketing programs to grow sales pipeline and revenue for Field Sales organization.
• Provides onsite execution support for marketing programs. Tracks lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner. Creates and manages program budget, measures ROI through metrics analysis and reporting.
• Proven track record executing multi-faceted event programs. Excellent interpersonal skills. Understands principles of Sales business/revenue/pipeline management. And most importantly a Customer First Mindset.

Qualifications:

• The Field Marketing Executive role works with campaign managers, sales teams, and operations teams to optimize key areas of Demand Generation
• The candidate should have a proven track record of 5-7 years as an Outstanding performer in an IT/ITES organization handling Field, product and or Digital Brand Marketing
• He/she should be capable of rapid learning, ability to stretch and take on complex assignments of significantly larger scope and Exhibit passion, energy and ambition
• Demonstrate self-confidence influencing key stakeholders to get the job done

Preferred Qualifications

• Comprehensive understanding of Modern Marketing technologies and methodologies including:
• Marketing Automation (preferably Eloqua).
• Lead flow automation architecture concepts such as Lead Scoring, triggered campaigns, predictive scoring, propensity modeling
• Microsite & landing page design concepts and technologies
• Audience segmentation analysis and tools
• Excellent written and oral communication and presentation skills
• Ability to operate independently with minimal supervision

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan, life insurance, long-term disability insurance, short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time, hours of paid vacation time, weeks of paid parental leave, and paid holidays annually - as applicable.

Job Requirement

• Demand Generation
• Marketing Automation
• Campaign
• Eloqua
• HubSpot
• Marketo

Reach Out to a Recruiter

• Recruiter
• Email
• Phone
• Sakshi Kothari
• sakshi.mishra@collabera.com

Apply Now