Marketing Specialist

Product Marketing Specialist
Pay: $40-$46
Duration: 1 yr
Schedule: Monday- Friday 8am-5pm (fully onsite, no remote)

Job Purpose:
Partners with marketing brand managers in planning, reviewing, and executing marketing, advertising and promotional materials for assigned brand(s) while maintaining project management and execution workflows.

Top 3 must-have skill sets:
o Detail-oriented with strong organizational and project management skills.
o Capable of delivering results in a fast-paced environment.
o Strong communication and collaboration skills.

Direct Responsibilities:
• Responsible for submitting and reviewing all promotional materials for brand assignments.
• Support marketing to develop strong, strategic assets to promote brand and awareness of Vison Care product portfolios.
• Develop and work with the appropriate teams to review promotional materials, focusing on efficiency and consistency.
• Collaborate closely with MAP (Marketing Approval Process) teams to ensure all materials meet regulatory requirements and organizational standards.
• Act as a liaison with customers, digital health and marketing team, ensuring clear communication and alignment to effectively execute materials on time.
• Stay up to date with industry trends and best practices in promotional material management and compliance.
• Support a culture of collaboration, sharing relevant updates and releasing materials across the business.
• Constantly look for ways to improve and streamline content creation processes and proactively share key learnings and updates across all impacted teams.
• Demonstrate strong project management skills in support of enterprise-wide marketing plans and initiatives.
• Ensure appropriate, necessary, and high-quality advertising and promotional materials are approved, trafficked, and broadly utilized.
• Responsible for ensuring digital asset hubs provide utility to customers and internal stakeholders by delivering top desired asset formats and content that supports priority brand growth.
• Ongoing maintenance of all digital asset hubs to clean or re-approve expired assets and upload new assets.

Skills Required:
• Experience working with Veeva PromoMats, or related software for MAP/PRC/MLR
• Ability to build effective internal and external relationships.
• Capable of delivering results in a fast-paced environment.
• Proven experience in marketing management with a focus on promotional materials review and process improvement.
• Strong communication and collaboration skills.
• Knowledge of legal and compliance requirements related to promotional materials in the industry.
• Detail-oriented with strong organizational and project management skills.
• Sense of urgency and ownership
• Ability to execute within a matrixed organization.
• Strong business and interpersonal skills.

Key Performance Indicators:
• Strong project management skill with demonstrated ability to maintain project timelines
• Meeting or surpassing project management deadlines
• Attention to detail with minimal need to rework promotional material beyond 1st round of MAP review
• Successful completion of ad hoc solo marketing projects

Education:
• Undergraduate in marketing, Business Management, or related field.
 
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