Position: Marketing Specialist 2Location: 10 Peachtree Place NE Suite 1000 Atlanta, GA 30309Pay Range: $42.75/hr o W2 (All Inclusive)Duration: 4 Years Schedule: On-SiteRequired: • Principles of corporate communications, marketing, public relations, and stakeholder engagement.
• Communication planning, campaign development, and audience segmentation.
• Brand management, messaging strategy, and storytelling techniques.
• Internal communications and employee engagement best practices.
• Digital marketing, content marketing, and social media strategies.
• Change management and organizational communication methodologies.
• Communications measurement, analytics, and performance reporting.
• Content governance, editorial standards, and communication policies.
• Business operations, organizational strategy, and cross-functional collaboration.
• Project management concepts and execution methodologies.
Required SkillsCommunication & Content Development• Exceptional written, verbal, and presentation communication skills.
• Professional business writing, editing, proofreading, and content development.
• Ability to translate complex business and technical topics into clear, compelling communications.
• Executive communication and presentation development.
• Storytelling and narrative-building skills.
Marketing & Brand Management• Marketing campaign planning and execution.
• Brand positioning and message development.
• Audience targeting and stakeholder engagement.
• Event promotion and awareness campaign development.
• Marketing collateral and promotional content creation.
Digital Communications• Website and intranet content management.
• Email marketing and newsletter development.
• Social media content creation and channel management.
• Content calendar management.
• Multimedia content coordination including graphics, video, and presentations.
Analytics & Reporting• Ability to analyze communication and marketing performance metrics.
• Experience developing dashboards, scorecards, and performance reports.
• Data-driven decision making and optimization.
• Survey design, feedback collection, and engagement analysis.
Technology Proficiency:• Microsoft 365 Suite (Outlook, Teams, Word, Excel, PowerPoint, SharePoint).
• SharePoint content management.
• Power BI or similar reporting and analytics platforms.
• Microsoft Forms and survey tools.
• Project management and collaboration platforms.
• Digital marketing and content management systems (CMS).
Behavioral Competencies:• Strategic Thinking
• Customer and Stakeholder Focus
• Relationship Building
• Creativity and Innovation
• Collaboration and Teamwork
• Problem Solving
• Adaptability and Change Agility
• Attention to Detail
• Initiative and Self-Direction
• Time Management and Prioritization
• Influence Without Authority
Preferred Experience Areas:• Corporate Communications
• Internal Employee Communications
• Marketing and Brand Management
• Executive Communications
• Change Management Communications
• Digital Transformation Communications
• Innovation and Technology Marketing
• Event Communications and Promotion
• Utility, Energy, Technology, or Corporate Environment Experience