Oversee and grow Tarisio’s social media presence across platforms (Instagram, Facebook, Twitter, TikTok), managing content, engagement, and analytics to drive brand awareness and customer engagement. The Marketing Manager will work closely with senior leadership to design campaigns that expand Tarisio’s reach and visibility within the fine instrument and performing arts markets.
Numbers & Facts
Location
New York, New York
Salary
$90,000–$115,000 Per Year
Description
Description
The Marketing Manager is responsible for developing and executing marketing initiatives that strengthen Tarisio’s global brand presence and engagement. Based in New York City, this is a hands-on role involving content creation, digital and print marketing, and management of Tarisio’s online presence. The Marketing Manager will work closely with senior leadership to design campaigns that expand Tarisio’s reach and visibility within the fine instrument and performing arts markets.
Key Responsibilities
Partner with the Director and Head of Global Operations to define and execute Tarisio’s global brand marketing strategy
Research and develop targeted campaigns to expand Tarisio’s presence in new and existing markets
Manage and update company WordPress websites, including drafting copy, uploading content, posting events, and ensuring consistency in brand voice and presentation.
Design, draft, and execute all email and subscription campaigns via Mailchimp, maintaining and segmenting distribution lists and ensuring compliance with copyright and data regulations.
Oversee and grow Tarisio’s social media presence across platforms (Instagram, Facebook, Twitter, TikTok), managing content, engagement, and analytics to drive brand awareness and customer engagement.
Collaborate with industry partners, influencers, and internal teams to enhance brand storytelling and visibility.
Manage production and distribution of print materials in collaboration with external vendors and freelance designers.
Analyze campaign performance data and use insights to refine marketing strategies and improve outcomes.
About The Candidate You are a creative and analytical marketing professional with a passion for classical music and the arts. You balance strategic thinking with executional precision and thrive in an environment that values innovation and collaboration. You excel at managing digital campaigns, producing engaging content, and building relationships that advance brand visibility and reputation.
Skills, Knowledge and Expertise
Bachelor's degree in Marketing, Business, Communications or a related field is required
5+ years of experience in marketing communications, content marketing, or brand management
Proven success in developing and executing multi-channel marketing campaigns
Strong understanding of digital marketing, analytics, and advertising principles
Proficiency with WordPress, Mailchimp, Google Analytics, Google Tag Manager, and CRM systems
Skilled in social media strategy and execution, including audience growth and paid campaign management
Excellent communication and copywriting skills with strong attention to detail
Experience in or enthusiasm for the classical music or performing arts industry preferred
Core Competencies
Customer Focus - Building strong customer relationships and delivering customer centric solutions
Drives Results - Consistently achieving results, even under though circumstances
Collaborates - Building partnerships and working collaboratively with others to meet shared objectives
Cultivates Innovation - Creating new and better ways for the organization to be successful
Communicates Effectively - Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences