Marketing Manager, Latin America

Rystad Energy

Houston, TX

JOB DETAILS
SKILLS
Advertising, Analysis Skills, Artificial Intelligence (AI), Best Practices, Broadcasting, Campaigns, Communication Skills, Content Development, Customer Relationship Management (CRM) Systems, Desktop as a Service (DaaS), Develop and Maintain Customers, Email Campaign, Energy Consulting, English Language, Entrepreneurship, Equal Employment Opportunity (EEO), Federal Laws and Regulations, Genetics, Healthcare, International Business, International Marketing, Lead Generation, Marketing, Marketing Automation Software, Marketing Plan, Marketing Strategy, Marketing/Promotional Messaging, Multitasking, Online Marketing, Portuguese Language, Presentation/Verbal Skills, Product Marketing, Regulatory Requirements, Sales, Search Engine Marketing (SEM), Spanish Language, State Laws and Regulations, Target Marketing, Vertical/Industry Marketing, Video Editing, Video Production, Webinar, Website Conversion, White Papers, Writing Skills
LOCATION
Houston, TX
POSTED
2 days ago

The RoleRystad Energy is seeking an enthusiastic, energetic, analytical, and adaptable Marketing Manager in Rio or Houston to join our regional marketing team. The ideal candidate for this role will be tasked with supporting the development and growth of a full‑scale Latin America marketing plan, including, but not limited to, account‑based marketing for key accounts, lead generation efforts, and local events. You will be part of the Americas Marketing team and work very closely with the global marketing verticals, the local commercial team and other corporate teams, joining meetings and aligning with framework and best practices to understand and align strategies.Key responsibilitiesOverall responsible for developing and executing Rystad Energy's regional marketing plans (for Latin America) and campaigns for the designated key sub‑markets, and adjusting and optimizing those plans by evaluating success scoresDevelop and execute and develop the Account‑Based Marketing strategy and activities for selected key accounts, as part of the Client Marketing strategyPlan and execute local events of varying sizes to align with commercial objectivesUnderstand our target market and utilize marketing tactics - whitepapers, webinars, webpages, email campaigns, broadcast, partnerships -to fill the marketing bowtie and nurture incoming leads further to sales‑qualified leadsPartner with the growth marketing team to lead high‑intent paid search, conversion rate optimization, lead nurturing and technical landing pages with responsibility for local posting and develop and execute multi‑touch campaigns for attribution, nurturing and expansionUnderstand the energy market and how different changes can be incorporated into your current marketing activitiesIdentify and develop local thought leaders for enhanced content generation and community‑building effortsTake part in regional commercial feedback by running surveys, interviewing Sales and gathering feedback to input into the overall regional marketing strategyIdentify and support external events and partnerships associated with sub‑region's needsSkills and attributes for success3‑5 years of relevant work experience (regional marketing, account‑based marketing, product marketing, digital marketing, sales enablement, positioning and messaging, audience marketing)Bachelor's degree in marketing, advertising, or communicationsFluent in Portuguese and/or Spanish (Portuguese preferred) in addition to EnglishPrevious experience with the energy sector, consulting industry, or DaaS/SaaSProven track record of organizing and hosting webinars, events and content‑based campaignsExcellent verbal and written communication skills (all materials in English, sometimes translated to local languages for the market)Knowledge of CRM systems, marketing automation platforms, webinar‑hosting tools, Canva, and basic videography/video editing capabilities are beneficialStrategic thinker with analytical skillsTeam player comfortable with managing multiple stakeholders with strong opinionsStrong multi‑tasker with the ability to remain focusedSelf‑motivated achiever comfortable communicating with all seniority levelsMust be willing to collaborate across time zones (EMEA, AMERICAS, APAC)A keen interest, knowledge and understanding of AI tools and how they can be used to enhance work and productivityLocationThis position will be located in Houston or Rio de Janeiro or Sao Paolo and reports to the Head of Americas Marketing.What we offerA global and quickly expanding international business cultureA diverse, dynamic, entrepreneurial, and highly skilled working environmentDevelopment opportunities internationallyCompetitive compensation package and bonus plan100% employer‑paid healthcare premiums for you and your family401(k) employer match up to 5%Four weeks of vacationEEO StatementRystad Energy, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Rystad Energy, Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Rystad Energy, Inc. expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Rystad Energy, Inc.'s employees to perform their job duties may result in discipline up to and including discharge.#J-18808-Ljbffr

About the Company

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Rystad Energy