Marketing Manager, Automotive & Manufacturing, AWS Industry Marketing

Amazon.com Inc

Seattle, WA

JOB DETAILS
SKILLS
Amazon Web Services (AWS), Artificial Intelligence (AI), Automotive Industry, Automotive Management, Automotive Manufacturing, Blog, Business Growth, Channel Marketing, Cloud Computing, Customer Support/Service, Customer Training, Demand Generation, Email Promotions, Hubs, Inside Sales, International Marketing, Leadership, Market Entry Strategy, Marketing, Marketing Plan, On Site Support, Online Communications, Online Marketing, Product Marketing, Product Programs, Product Strategy, Sales, Sales Training, Scalable System Development, Storytelling, Strategic Planning, Team Player, Thought Leadership, Training Program Development, Use Cases, Vertical/Industry Marketing, Webinar, White Papers
LOCATION
Seattle, WA
POSTED
30+ days ago

Industry customers have unique needs and paths for cloud adoption, and the AWS Industry Marketing team helps drive product strategy, go-to-market motions, and marketing activities that help industry customers transform their businesses using the cloud, data, and AI. We develop crisp, highly differentiated, and compelling positioning and messaging to address industry-specific customer needs. We tell AWS"s most important and interesting stories to educate industry customers about what is possible when they build on AWS for their specialized use cases.

As a Marketing Manager for the Automotive and Manufacturing (Auto&Mfg) industry, you will help define and drive messaging and thought leadership content for the vertical. You will deliver customer-centric storytelling across marketing channels to highlight how our vertical offerings drive meaningful, measurable customer impact. You will own our marketing activities and presence for large-scale events, solution launches, and customer and partner announcements, and develop programs that enable and educate AWS sales and GTM teams about our industry-specific offerings. You will get to work on a rapidly growing business that has a real impact on people"s everyday lives.

The ideal candidate has a passion for technology services and how they can be used to create business outcomes in the Auto&Mfg vertical, the ability to transform complex technical concepts into easy-to-understand messaging and materials, and experience building and improving scalable mechanisms to deliver results. A proven track record of excelling in a data-driven product marketing organization is essential, and industry subject-matter expertise desired.

AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS"s industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You"ll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS"s growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive.

Key job responsibilities

  • Craft & develop compelling stories and content (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos.) that land our Auto&Mfg value proposition
  • Engage with customers and partners to drive advocacy
  • Own execution for key communication channels including website, blog, social, on-network promotion, and emails
  • Plan and execute marketing initiatives at industry events to showcase messaging, content, keynotes, and breakout sessions
  • Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content
  • Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives.
  • Continuously measure and optimize product marketing initiatives

About the Company

A

Amazon.com Inc

At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

It’s Always Day 1
At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

Our Leadership Principles
Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles
COMPANY SIZE
10,000 employees or more
INDUSTRY
Retail
FOUNDED
1994
WEBSITE
http://Amazon.com/militaryroles