Chick-fil-A logo

Marketing Lead

Chick-fil-A

  • Shelby Twp, Michigan
  • 8 days ago

    Highlights

    Strong organizational and project management skills, with the ability to manage multiple events anpriorities. Use Chick-fil-A's internal Spotlight tools to schedule events and treats and to email the guest database.

    Numbers & Facts

    LocationShelby Twp, Michigan

    Description

    About the Role

    Do you love food, community, and bringing people together? Chick-fil-A

    Shelby Township and Chick-fil-A Hall Road at Romeo Plank are looking for a

    creative, energetic Marketing professional to build and execute the marketing

    strategy for both restaurants. You'll work directly with the Owner-Operator to

    grow our brand, make a real impact in the community, and lead with food, always

    with a focus on creating remarkable experiences for our guests and team

    members.

    Pay is commensurate with experience.


    What You'll Do


    Strategy and Planning

    • Create a marketing plan for both restaurants, build and execute an actionable plan to deliver it
    • Coordinate marketing efforts across both locations, including partnerships and in-store activations
    • Lead with great food, including planning and running menu item sampling
    • Identify opportunities for the Operator to engage with the community and build the brand


    Events and Activations

    • Plan and execute in-restaurant events and activations
    • Plan and execute external events in the community
    • Use Chick-fil-A's internal Spotlight tools to schedule events and treats and to email the guest database
    • Organize and execute the Be Our Guest Card distribution strategy

    Cow Team and Brand Presence

    • Deploy the Cow costume in the restaurants and the community
    • Recruit, create, and manage the Cow Team (within our Team) 

    Community Partnerships and Giving

    • Lead the giving strategy and process with the Owner-Operator
    • Identify sponsorship opportunities with local organizations and schools
    • Organize Leader Academy activations with local schools


    Team Member Engagement

    • Coordinate the submission of team member scholarship applications
    • Conduct internal team member surveys and share the results with leadership


    Creative and Brand Standards

    • Produce creative collateral within Chick-fil-A brand standards
    • Ensure all advertising and marketing collateral is on brand


    What We're Looking For

    • Experience in marketing, events, community relations, or a related field. Restaurant or hospitality experience is a plus
    • Strong organizational and project management skills, with the ability to manage multiple events anpriorities
    • Excellent communication and relationship-building skills
    • Creative eye and comfort producing on-brand collateral (Canva, Adobe, or similar)
    • Ability to lead and motivate a team of team members and volunteers
    • Comfortable representing the brand at events, including evenings and weekends as needed
    • Reliable transportation to travel between both locations and community events


    Why Join Us

    • Work closely with Owner-Operator and Leaders who invests in your growth
    • Be a visible part of the community you live in
    • Competitive pay, flexible scheduling, Sundays off
    • Health benefits, 401k
    • Team member scholarship opportunities and other benefits

     

    Work schedule

    • Other

    Benefits

    • Flexible schedule
    • 401(k)
    • Employee discount
    • Mileage reimbursement
    • Paid training
    • Health insurance
    • Dental insurance
    • Vision insurance
    • Other

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