Marketing Contractor: 6-9 years (Advanced)

Job Details:
Job Title: Partner Marketing Manager
Location: Washington, D.C. (Must be local with ability to commute to Reston, VA 1-2x per week)
Duration: 3-6 Months
Type: Full-Time, Contract
Description:
We are seeking a dynamic and results-driven B2B Public Sector Partner Marketer with 4-8 years of experience to join our team in support of a key enterprise technology client account. The ideal candidate will have a proven track record in B2B public sector partner marketing or co-marketing, program management, demand generation, GTM strategy, event management, and customer engagement. Experience working with or in the federal, state, local, NGO, or non-profit space is required. Experience working with AI and tech companies is strongly preferred. This role requires a strategic thinker who can collaborate cross-functionally with C-suite executives and department heads to optimize co-marketing performance and enhance partner experience across the public sector. Please note that this is a client-facing role.

Top 5-7 Skills:

1. B2B public sector partner marketing or co-marketing 4-8 years

2. Program management and scaled partner marketing program ownership

3. Demand generation and GTM strategy

4. Account-based marketing (ABM) and marketing automation

5. Data visualization tools (Miro, Power BI, Looker, Qlik, Tableau)

6. Project management tools (Confluence, Jira, Trello, Asana, Airtable, SharePoint)

7. Executive and partner communications

Requirements for the role:

• Experience working in tech partner marketing with public sector clients and partners

• Proven track record of exceeding pipeline goals and driving revenue growth through strategic public sector partner marketing initiatives

• Excellent communication, presentation, and interpersonal skills

• Ability to work independently and as part of a team in a fast-paced, dynamic environment

• Experience with data visualization tools (Miro, Power BI, Looker, Qlik, Tableau) and project management tools (Confluence, Jira, Trello, Asana, Airtable, SharePoint)

• Experience nurturing emerging ISV partnerships, preferably in the AI space

• Bachelor's degree in Marketing, Business, or a related field

• 4-8 years of experience in B2B public sector partner marketing or co-marketing, sales channel marketing, or a related role

• Scaled partner marketing program ownership

• Program management

• Executive and partner comms

• Account-based marketing (ABM) and marketing automation

• Exceed pipeline goals

• Drive Revenue growth

• Data Visualization

• Nurturing Partnerships

• Analytics

• Must be able to travel up to 10% of time

• Must be local to Washington, D.C. with ability to commute to Reston, VA 1-2x per week

• Experience working with or in the federal, state, local, NGO, or non-profit space is required

• Client-facing role

Education and Experience:

• Bachelor's degree in Marketing, Business, or a related field

• 4-8 years of experience in B2B public sector partner marketing or co-marketing, sales channel marketing, or a related role

• Or equivalent combination of education, experience, and training

Preferred Qualifications (Nice to Have):

• Experience with audience and analytics tools (ZoomInfo, Crossbeam, 6Sense, Bombora)

• Strong understanding of account-based marketing (ABM) and marketing automation strategies

• Experience working in larger tech corporations is a plus

• Experience working with AI and tech companies is strongly preferred

Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.