Marketing Associate (Paid Social Media)

You will collaborate with cross-functional teams, including Marketing, Decision Science, Creative, and Marketing Technology , as well as external media agencies, to ensure campaigns are executed efficiently, meet performance objectives, and deliver measurable results. We are seeking an experienced Paid Social Media Specialist to join the Global Media team and support corporate marketing and public affairs campaigns across owned and off-platform social media channels.

Marketing Associate (Paid Social Media)
Location: Remote within United States
Contract Duration: 12 months, with potential for extension
Pay rate: $60 - $65/hr on W2
Schedule: Full-time; U.S. business hours
Benefits: Health, Dental, Vision, 401K, PTO
Note: This is a W-2-only position. We do not offer visa sponsorship and cannot accept H-1B, F-1/STEM OPT, 1099, C2C, or C2H arrangements.
 
About the Role
We are seeking an experienced Paid Social Media Specialist to join the Global Media team and support corporate marketing and public affairs campaigns across owned and off-platform social media channels.
 
This role focuses on media planning, campaign execution, audience targeting, performance monitoring, optimization, and reporting. The ideal candidate will bring deep expertise in paid social advertising, along with a strong understanding of the broader digital advertising landscape and advertising platforms.
 
You will collaborate with cross-functional teams, including Marketing, Decision Science, Creative, and Marketing Technology, as well as external media agencies, to ensure campaigns are executed efficiently, meet performance objectives, and deliver measurable results.
 
The ideal candidate is analytical, detail-oriented, and comfortable managing multiple campaigns and priorities in a fast-paced environment. This individual should be able to translate media performance data into actionable insights, troubleshoot campaign issues, and continuously improve campaign execution and operational processes.
 
What You’ll Do

• Media Planning and Campaign Execution: Support the planning and execution of corporate marketing and public affairs campaigns across paid social channels. Manage tactical media plans, timelines, deliverables, and campaign launch readiness.
• Campaign Monitoring and Optimization: Monitor campaign delivery, pacing, and performance daily. Conduct regular campaign health checks, identify potential delivery or performance risks, and recommend data-driven optimizations.
• Campaign Setup and Quality Assurance: Support campaign setup, trafficking, approvals, troubleshooting, and quality assurance to ensure accurate implementation and adherence to platform best practices.
• Audience Targeting: Assist with audience strategy and targeting implementation to support campaign objectives and improve advertising effectiveness.
• Performance Reporting and Analytics: Track campaign performance, develop reports, analyze key metrics, and translate findings into actionable recommendations for media strategy and optimization.
• Testing and Measurement: Support A/B testing initiatives, testing roadmaps, and marketing effectiveness studies to evaluate campaign performance and inform future planning.
• Agency and Stakeholder Collaboration: Coordinate with external media agencies and internal teams to manage campaign execution, pacing, optimization, troubleshooting, and reporting while ensuring deadlines and service-level agreements are met.
• Technical Troubleshooting: Proactively identify and resolve campaign delivery, measurement, creative, and operational issues by leveraging advertising platform expertise, internal support resources, and AI-powered tools.
• Process Improvement: Contribute to documentation, trafficking checklists, quality assurance standards, naming conventions, and onboarding materials to improve team efficiency and consistency.

 
Must Have Qualifications

• 7+ years of professional experience in digital media, including at least 3 years of hands-on paid social advertising experience.
• Expert-level proficiency with leading social media advertising platforms and familiarity with other digital advertising platforms.
• Demonstrated experience planning, implementing, managing, and measuring paid media campaigns.
• Strong understanding of paid social advertising, digital media planning, campaign trafficking, audience targeting, and advertising operations.
• Experience managing campaign setup, optimization, performance monitoring, troubleshooting, and reporting.
• Experience with A/B testing and marketing effectiveness measurement methodologies.
• Strong analytical skills, with the ability to interpret performance data, identify trends, and recommend improvements.
• Excellent communication, organization, project management, and cross-functional collaboration skills.
• Proficiency with Google Docs and related productivity tools, including spreadsheets, pivot tables, and advanced formulas.

 
Preferred Qualifications

• Bachelor’s degree in Economics, Marketing, Business, Statistics, or a related field.
• Experience working at a media agency, advertising technology company, or digital advertising firm.
• Experience supporting large brands or working with major advertising agencies and holding companies.
• Familiarity with media measurement and research tools such as YouGov, Omni, brand lift studies, conversion lift studies, and media mix modeling (MMM).
• Experience with both brand marketing and direct-response advertising.
• Familiarity with advertising technology, data-driven marketing solutions, and advertising partnerships.

At Tailored Management, we help people get jobs and take pride in their work, so we better take pride in ours too. Not every company has the opportunity to meaningfully and directly impact individuals in a way that makes their lives tangibly better. To better support our employees, we offer a wide variety of benefit options to support you. We offer:

• Medical Coverage – HDHP, PPO, and Surest plan options
• Minimum Essential Coverage (MEC)
• Dental Insurance
• Vision Insurance
• Short-Term Disability (STD)
• Long-Term Disability (LTD)
• Life & AD&D Insurance
• Critical Illness Insurance
• Accident Insurance
• Employee Assistance Program (EAP)

 
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation. #TMMT