Marketing Associate (58359)

Job Title: Marketing Associate

Reports to: Marketing Director

FLSA Status: Non-Exempt

SUMMARY:

Seeking a motivated and detail-oriented Marketing Associate to join our Paid Advertising team. This entry-level role is ideal for someone who is curious about digital marketing, loves working with data, and is excited to learn how paid media drives growth in an e-commerce business.

In this role, you'll support the execution and optimization of paid advertising campaigns across platforms like Meta (Facebook & Instagram) and Google Ads. You'll work closely with our marketing team to analyze performance, assist with campaign setup, and help identify opportunities to improve results.

This is a great opportunity for someone early in their marketing career who wants hands-on experience in performance marketing, analytics, and paid media strategy.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Assist with the setup, monitoring, and optimization of paid advertising campaigns across Meta and Google Ads
• Support campaign execution, including audience creation, creative uploads, and campaign launches
• Monitor daily campaign performance and flag trends or anomalies
• Pull and analyze campaign performance reports (CTR, ROAS, CPA, conversions, etc.)
• Help test new audiences, creative variations, and campaign strategies
• Collaborate with the creative and merchandising teams to ensure ads align with brand messaging
• Assist with competitive research and industry trend monitoring
• Maintain campaign documentation and organization within advertising platforms
• Support the team in identifying opportunities to improve performance and efficiency