Marketing Assistant - University of South Carolina

Aramark

Columbia, SC

JOB DETAILS
SKILLS
Advertising, Brand Marketing (Branding), Brochures, Business Growth, Campaigns, Communication Skills, Customer Experience, Customer Relations, Editorials, Equal Employment Opportunity (EEO), Event Management, Journalism, Loyalty Programs, Marketing, Marketing Communications Strategy, Marketing Strategy, Meal Plans, Multitasking, Operational Strategy, Promotional Programs, Public/Media/Press/Analyst Relations, Publications, Retail, Sales, Social Media, Social Media Marketing, Storytelling, Sustainability, Team Lead/Manager, Team Player, Time Management, Twitter, Website Management
LOCATION
Columbia, SC
POSTED
24 days ago

Position Description

The Marketing Assistant will develop and communicate messaging (digital and print) to support eveprogramming, execution and additional needs to drive base business growth in the Collegiate Hospitality account. They will drive social media, marketing and communication strategies, by becoming a presence on the campus, developing dining program awareness and loyalty through

multiple mediums and student engage. The successful candidate will be an extremely talented, passionate, and detailed Marketer who will

aid in the planning, development, generation, and implementation of print and digital copy. Critical tthe role is the ability to dive into details in order to transform industry subject matter into relevant messages that resonate with, engage, and educate a variety of audiences. This role reports to the Marketing Manager to support driving voluntary meal plan sales and base business growth

Key Responsibilities

Serve as the Community Manager to develop and implement the social media content for all ca

locations, health and wellness and sustainability. Coordinate with the campus marketing team toeffectiveness by encouraging adoption of relevant social media and PR techniques. Target audstudents, faculty, staff and the local community. Focus on increasing followers and driving engage• Manage social media and public relations campaigns and day - to- day activities. Duties include online advo

and promotion, writing editorial content for various communication platforms, community - oureach efforts,

promotions, building local publication relationships, etc. Be an advocate for the campus dining pr• Work with Marketing Manager to update the dining website including menu correctness, video

written content. Ensure everything is accurate and on point with our program through regular audits

  • Work with subject matter experts on a variety of topics and translate that information into captivconcrete storytelling, enhancing brand awareness and engagement.
  • Assist managers with the planning of special events. Responsible for set up and break down. Ensumarketing collateral is posted with ample time prior to event start.
  • Responsible for the complete creation, accuracy and delivery of print and digital collateral. Tnot limited to: meal plan brochures, orientation collateral, meal plan 101 documents, cashier event signage, retail promotions, meal plan promotions, hours of operation needs, health ansustainability information, monthly event calendars, location and concession signage, emergand client facing communication pieces
  • This position may manage peer - to- peer or student interns. If applicable it will manage team membecomplete training of new and returning team members, lead daily execution of tabling event and additional opportunities for students to assist with.
  • Ensure implementation and accuracy of suggested

Qualifications

TECHNICAL KNOWLEDGE AND KEY ATTRIBUTES

This role will establish strong relationships across departments and an understanding of client

needs, the consumer experience, marketing strategy and operational capabilities. Successful

Marketing Assistants should have strong organizational and collaborative skills with a high attention

to detail and the ability to juggle multiple projects while meeting demanding deadlines, producing

high quality work and projecting a position.

Bachelors Degree in journalism, advertising, communications or marketing

  • Public relations, Marketing, Sales, Community Management experience, a plus Exceptional

knowledge and skills of all social media

  • Team player, with the confidence to take the lead and guide other departments when necessary
  • Must be able to effectively communicate and understand

Education

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what youre pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.

About the Company

A

Aramark

We focus on enriching and nourishing the lives of millions all over the world, providing a wide range of services—food, facilities and uniforms—to a diverse group of clients in 19 countries. We serve world champion sports teams, Fortune 500 companies, state-of-the-art healthcare providers and the world’s leading educational institutions. And every day, we dream of ways to do it better through our commitment to innovation and our passion for excellent customer service.

Innovation inspired by you
The better we know the people we serve, the greater the experiences we can develop. Whether it’s food service, facilities or uniforms, our proprietary programs allow us to understand the wants and needs of our audiences.

Armed with that knowledge, our Service Stars spring into action, combining insights and ingenuity to deliver moments that make a difference. These innovations could be game-changing campus transformations. Or a simpler, quicker way for you to access condiments at the ballpark. In any case, our innovations help create experiences that make an impact.

Beyond great service
Another key part of what makes us different is something we call service excellence.

To us, service excellence isn’t just about providing great customer service. It also means using time-tested practices and proven processes to get it right every day, everywhere, in everything that we do. And it's also about striking the perfect balance between doing something well over and over again and being responsive enough to the changing needs of clients and customers. It’s being open to the continuing cycle of innovation. Excellent, but never satisfied. Process-driven, but never locked in place.

We never stop thinking of new, better ways to get it right when our people impact the lives of clients and consumers every day.

Our people make all the difference—we make sure of it
Our commitment to hiring, training and rewarding the right people ensures that our employees are more than just hard workers. They’re Service Stars, and that means they can be counted on to go above and beyond, every single day.

We understand that many times our people are literally the face of your business. That’s why all 270,000 Service Stars receive continual access to professional development and proprietary skills training.

The bottom line is this: when you work with Aramark, you can be confident you’ll be collaborating with the right people with the right skills and the right attitude. That’s true whether it’s for strategic expertise, operational excellence or just serving a morning coffee. That’s our commitment as trusted partners and Service Stars. That’s the Aramark way.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Food and Beverage Production
FOUNDED
1936
WEBSITE
https://www.aramark.com/