Highlights
The Marketing Assistant's primary responsibility is to support the marketing team in the execution of marketing initiatives and provide administrative assistance to the Marketing Department. This role involves contributing to marketing campaigns, graphic design projects, content creation, and various administrative tasks to ensure the department runs efficiently.
Numbers & Facts
| Location | Strafford, MO |
| Industry | Transportation and Warehousing |
| Company Size | 1,500 to 1,999 employees |
| Year Founded | 1987 |
| Website | http://tlgtrucks.com/ |
Description
The Larson Group Peterbilt is looking for a Marketing to join our dynamic team. The Marketing Assistant's primary responsibility is to support the marketing team in the execution of marketing initiatives and provide administrative assistance to the Marketing Department. This role involves contributing to marketing campaigns, graphic design projects, content creation, and various administrative tasks to ensure the department runs efficiently.
What We Offer:
- Paid Time Off
- Paid Holidays
- Medical, Dental and Basic Life
- 401K with employer contribution
- Bi-weekly Pay Schedule
- Opportunity for advancement and Career Development
Responsibilities:
- Social Media: Assist with engaging customers, monitoring social media communication, and creating content.
- Digital Content Creation & Maintenance: Help maintain content on the company website, landing pages, and digital listings. Assist with basic email campaigns.
- Graphic Design: Create basic graphic design materials such as store-level requests, event flyers, social graphics, and promotional flyers.
- Internal Communication: Write and post basic stories on the company intranet.
- Online Reputation Management: Monitor and respond to Google reviews.
- Photography: Capture photos using professional-grade equipment as needed.
- Administrative Support: Assist the Director of Marketing with reporting, updating databases, coordinating Larson Shop orders/projects, and setting up users on The Larson Shop.
- Event Support: Help organize marketing and dealership events.
- Special Projects: Support special projects and research initiatives as assigned by the Director of Marketing.
- Market Awareness: Stay current on marketing trends and industry best practices.
- Organizational relationships: The Marketing Assistant supports all aspects of marketing and communications for The Larson Group (TLG). This position regularly interacts with TLG's corporate team, location managers, department managers, and sales teams.
Qualifications:
- Bachelor's or associate's degree in marketing, Communications, or a related field.
- Prior experience through internships or a similar role is preferred.
- Working knowledge of Microsoft Office and Adobe Creative Suite.
- Comfortable using Mac products.
- Strong organizational skills and ability to meet deadlines.
- Ability to work independently and collaboratively within a team environment.
About Company
The Larson Group (TLG), one of the largest Peterbilt dealer groups in the country, has been providing customers across the Midwest with exceptional service since 1988. As a family owned and operated company, The Larson Group has built a solid reputation for providing superior quality products and services. When it comes to transportation equipment and services, TLG provides our customers with the full package—a knowledgeable staff, professional, courteous, and highly trained service technicians—and the comfort of knowing you will be treated as part of the family. TLG is a full service dealer organization offering new and used truck sales, service, parts, body shop, financing, truck rental and leasing, and contract maintenance products.