Marketing Assistant/Analyst 1

Iconma LLC

  • Oakland, CA
  • 12 days ago

    Highlights

    Primarily marketing communications, event, brand, social media, or project-coordination experience with little evidence of hands-on quantitative analysis; no demonstrated Excel proficiency; vague claims of dashboard or analytics work without clear ownership, methods, or outcomes; application materials showing poor attention to detail. Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, Data Science, Engineering, Computer Science, Operations Research, Marketing Analytics, or another quantitative field.

    Numbers & Facts

    LocationOakland, CA

    Description

    Our client, a Health Insurance company, is looking for a Marketing Assistant/Analyst 1 for their Oakland, CA/Hybrid location.

    Responsibilities:

    • Build, maintain, and quality-check recurring marketing performance reports and Excel/Power BI dashboards.
    • Analyze campaign, lead, application, enrollment, conversion, and cost performance for Medicare and Individual & Family Plan acquisition marketing.
    • Reconcile data across marketing and operational sources; investigate discrepancies, missing data, broken feeds, and unexpected performance changes.
    • Respond to ad hoc business questions by defining the analytical approach, researching available data, documenting assumptions, and communicating findings clearly.
    • Maintain metric definitions, business rules, procedures, and reporting documentation.
    • Identify opportunities to standardize and automate manual reporting processes.
    • Collaborate with marketing strategists, analytics partners, agencies, sales, operations, and technology teams.
    • Learn unfamiliar systems and processes, ask targeted questions, and independently work toward answers with appropriate guidance.

    Requirements:

    • Advanced Excel and data analysis skills, including PivotTables, XLOOKUP/VLOOKUP, formulas, data cleaning, reconciliation, and quality checks.
    • Strong analytical thinking and structured problem solving; able to investigate ambiguous questions, test assumptions, and identify root causes.
    • Learning agility, initiative, and clear communication; able to learn new systems, independently research answers, and explain findings to non-technical partners.
    • Primarily marketing communications, event, brand, social media, or project-coordination experience with little evidence of hands-on quantitative analysis; no demonstrated Excel proficiency; vague claims of dashboard or analytics work without clear ownership, methods, or outcomes; application materials showing poor attention to detail.
    • Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, Data Science, Engineering, Computer Science, Operations Research, Marketing Analytics, or another quantitative field.
    • Equivalent relevant education and analytical experience may be considered.

    Why Should You Apply?

    • Health Benefits
    • Referral Program
    • Excellent growth and advancement opportunities

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