Marketing and Patient Communications Specialist Senior

WellSpan Health

  • York, PA
  • 8 days ago

    Highlights

    Continuously scans the internal and external environment/industry trends, understands the organization's major strategic and operating priorities and helps to identify and recommend relevant marketing and patient communication opportunities to support patient engagement and growth. Travel Requirements: Estimated Amount: 15% - Periodic travel required primarily for meetings, training, and periodic visits to clients, project sites, or system locations.

    Numbers & Facts

    LocationYork, PA

    Description

    Duties and Responsibilities

    Essential Functions:

    • Partners with the Marketing and Patient Communications directors, program leads and strategists to develop and execute plans.
    • Leads initiatives to evaluate and enhance patient communication workflows, ensuring clarity, consistency, and alignment with organizational goals.
    • Coordinates the execution plan for special projects, special events and meetings to meet system goals and objectives.
    • Participates in assessing the quality and effectiveness of marketing and patient communication efforts and contributes ideas for future activities.
    • Continuously scans the internal and external environment/industry trends, understands the organization's major strategic and operating priorities and helps to identify and recommend relevant marketing and patient communication opportunities to support patient engagement and growth.
    • Responsible for photography and videography of system functions and other related activities.
    • Utilizes strong project management skills to achieve objectives and meet deadlines.

    Common Expectations:

    • Maintains established policies and procedures, objectives, quality assessment and safety standards.
    • Enhances professional growth and development through participation in educational programs, current literature, in-service meetings, and workshops.
    • Provides outstanding service to all customers; fosters teamwork; and practices fiscal responsibility through improvement and innovation.
    • Assists in proofreading, writing and idea development for marketing and patient communications projects.

    Travel Requirements:

    • Estimated Amount: 15% - Periodic travel required primarily for meetings, training, and periodic visits to clients, project sites, or system locations.

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