Marketing & Business Development Coordinator
Location: Tampa , FL (Onsite)
A professional services firm is seeking a Marketing & Business Development Coordinator to support its Central and North Florida offices. This role plays a key part in driving regional growth initiatives, supporting attorneys, and executing marketing and business development efforts across multiple locations.
This is a hands-on, highly visible role that works closely with leadership to ensure alignment on strategy, branding, and client development.
Responsibilities
- Serve as the primary marketing contact for the region, supporting the day-to-day needs of the Tampa and Tallahassee offices
- Travel regularly between offices (1–2 times per month, sometimes multiple days) to support regional initiatives and maintain strong relationships with attorneys and staff
- Develop and support regional and practice-specific business development strategies
- Collaborate with leadership and attorneys to align marketing efforts with office priorities
- Coordinate and help lead practice group meetings, office-wide meetings, and planning sessions
- Plan and execute internal events (morale initiatives, office events, trainings) in collaboration with marketing, HR, and internal teams
- Plan and execute external events including client networking events, seminars, webinars, and conferences
- Act as the point of contact for regional sponsorships and conferences, ensuring deadlines are met and participation is effectively managed
- Track and evaluate return on investment (ROI) for events, sponsorships, and business development initiatives
- Support business development efforts by preparing RFP responses and client-facing pitch materials
- Draft and edit marketing content including press releases, attorney biographies, award submissions, client alerts, and newsletters
- Assist with additional marketing projects and initiatives, including social media and research support as needed
Qualifications
- 5+ years of experience in legal marketing or professional services marketing (law firm experience required)
- Strong written and verbal communication skills
- Experience supporting business development initiatives and coordinating events
- Strong organizational skills with the ability to manage multiple deadlines and priorities
- Ability to work both independently and collaboratively in a team environment
- High attention to detail and strong follow-through
- Comfortable working in a fast-paced environment with competing priorities
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook)
Preferred
- Experience supporting conferences, sponsorships, and large-scale events
- Familiarity with marketing tools such as Constant Contact, Canva, Adobe Illustrator, or survey platforms
Education
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field required