Acute Care, Assisted Living, Case Management, Communication Skills, Community Relations, Dental Insurance, Discharge Plans, Follow Through, Healthcare, Hospital, Hospital/Healthcare Construction, Leadership, Life Insurance, Long-Term Care, Managed Care, Marketing, Medicare, Networking Events, Nursing, Organizational Skills, Patient Care Authorizations, Rehabilitation Nursing, Strategic Planning, Team Player, Vision Plan
Marketing / Admissions Director – Skilled Nursing Facility
West Janisch Health Care Center
617 Janisch Road, Houston, TX 77018
Full-Time | Field-Based Leadership Role
Work Today, Get Paid Today – Daily Pay Available
Drive Census Growth. Build Referral Relationships. Lead Admissions Success.
West Janisch Health Care Center is seeking an experienced, highly motivated Marketing / Admissions Director with a strong Skilled Nursing Facility (SNF) background, REQUIRED to lead census development, referral management, admissions coordination, and community outreach efforts for our facility.
This is not an entry-level marketing role and not a desk position.
We are looking for a knowledgeable SNF professional who understands:
- hospital referral processes
- managed care authorizations
- rehabilitation admissions
- census development
- post-acute care transitions
- and relationship-building within the healthcare community
The ideal candidate is a driven, relationship-focused professional who thrives in the field, builds trust quickly, and understands the urgency and follow-through required to successfully convert referrals into admissions.
Why Join West Janisch Health Care Center
- Daily Pay – Access Your Pay When You Need It
- Competitive Base Salary + Incentive Opportunity
- Medical, Dental & Vision Insurance
- 401(k) with Employer Contributions
- Paid Time Off
- Company-Paid Life Insurance
- Supportive Leadership Team & Collaborative Environment
- Opportunity to directly impact facility growth and success
What You’ll Do
- Marketing & Census Development
- Develop and execute a strategic outreach plan to grow long-term care, skilled nursing, and rehab admissions
- Build and maintain strong referral relationships with:
- hospitals
- case managers
- discharge planners
- physicians
- rehab providers
- assisted living communities
- and community organizations
- Conduct routine field visits, hospital rounds, and networking outreach
- Admissions & Referral Management
- Respond quickly and professionally to incoming referrals
- Follow up on pending referrals, authorizations, and discharge plans
- Coordinate admissions from referral to arrival, ensuring smooth transitions
- Work closely with clinical and operational teams to maximize census opportunities
- Track referral conversions and admissions trends
- Community Presence & Relationship Building
- Represent West Janisch Health Care Center within the healthcare market
- Promote the facility’s clinical strengths, outcomes, and services with confidence and professionalism
- Attend networking events, hospital meetings, and community outreach activities
What We’re Looking For
- Previous Skilled Nursing Facility (SNF) marketing, admissions, or census development experience REQUIRED
Strong understanding of:
- managed care authorizations
- Medicare/rehab admissions
- hospital discharge planning
- post-acute care operations
- Proven success in building referral relationships and driving census growth
- Strong communication, networking, and organizational skills
- Self-motivated, proactive, and highly responsive
- Ability to work independently while maintaining urgency and accountability
What Makes You a Great Fit
- You understand the fast-paced nature of SNF admissions
- You are relationship-driven and confident in the field
- You know how to communicate clinical capabilities effectively
- You are organized, responsive, and solutions-focused
- You thrive on building partnerships and growing occupancy
- Join a Team Focused on Growth & Excellence
At West Janisch Health Care Center, our Marketing / Admissions Director plays a critical role in connecting patients and families with quality care while supporting the overall success of the facility.
Apply Today – Immediate Interviews Available
Equal Opportunity Employer
West Janisch Health Care Center is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Job Disclaimer
This job description is not intended to be an exhaustive list of duties and responsibilities. Duties may be modified based on operational needs.
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