Manager Renovation Strategy

Management Level:

Work Shift:

Job Summary 

The Manager of Renovation Strategy supports consumer-driven product renovation and product performance strategies across Tyson's retail portfolio. This role translates consumer, sensory, and product insights into actionable recommendations that strengthen brand performance, improve consumer preference, and identify growth opportunities. This role may also support sensory research for small brands/portions of a brand. The position reports to the Associate Director of Product Renovation Strategy within the Tyson Sensory team and partners with R&D, Sensory, Nutrition, Marketing, Analytics, Consumer Insights, and Business Unit teams to execute renovation priorities and improve product competitiveness. 

Location 

Onsite in Springdale, Arkansas (Greater Northwest Arkansas). Relocation support may be provided for candidates who qualify under the Tyson Relocation Policy. 

Responsibilities 

• Support consumer-led renovation strategy and flagship product performance tracking across brands and categories. 

• Build integrated product performance assessments by connecting consumer benchmarking, online ratings and reviews, social listening, health app data, consumer complaints, competitive intelligence, and product performance analytics. 

• Identify and prioritize renovation opportunities that improve consumer preference, product quality, and market position for presentations to cross-functional teams. 

• Partner with Product Development, Nutrition, Marketing, Consumer Insights, Analytics, Culinary, Packaging, Quality, and Sensory to advance renovation initiatives from opportunity identification through validation. 

• Plan and interpret targeted sensory and consumer research when needed to validate product improvements and competitive performance. 

• Stay current on consumer trends, competitive activity, and emerging research approaches; apply new methods through a test-and-learn approach. 

Education & Work Experience 

EDUCATION: Bachelor's Degree in Food Science, Marketing, Psychology, Marketing Research, Sensory/Consumer Science, or related field required. M.S., MBA, Ph.D., or relevant professional certification preferred. 

EXPERIENCE: 6+ years relevant experience with a bachelor’s degree, 4+ years with a Master’s degree, or 2+ years with a Ph.D.

Experience with frozen, refrigerated, or shelf-stable food products preferred. Experience with consumer need states, claims research, drivers of liking, IHUTs, competitive intelligence, consumer benchmarking, and integrated quantitative and qualitative research preferred. 

Supervisory & Travel 

This role does not have direct reports. Experience managing projects and mentoring junior team members is preferred. Travel up to 25%. 

Skills Needed 

Consumer & Business Strategy (Consumer-led renovation strategy, brand positioning, competitive differentiation, business acumen and P&L awareness); 

Consumer & Product Insights (Consumer need states, claims research, drivers of liking, qualitative and quantitative research, IHUTs, competitive intelligence, trend identification, opportunity mapping); 

Execution Excellence (Proactive execution, ownership with urgency, project management, prioritization, budget management, cross-functional influence); 

Technical & Enterprise Capability (Food and product knowledge, sensory and consumer research, data interpretation, communication, agility, problem solving, decision making) 

Internal Management & Management Support Applicants:

Automatic notification to your current manager will be initiated upon selection for interview. This applies to all candidates who are level 79 or above.

Relocation Assistance Eligible:

Referral Payout Eligible:

For Professional Management levels, internal applicants should either upload a resume to their application OR complete their application fully showing current and past work experience in the sections provided.

The successful candidate(s) must be willing and able to perform the physical requirements of the job with or without a reasonable accommodation.

We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.

Tyson is an Equal Opportunity Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.

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