Local Sales Director

WHO WE ARE:

Simpli.fi provides marketing technologies, solutions, and workflow automation for advertisers and agencies of all sizes. We specialize in helping organizations that operate across many locations, jurisdictions, or local markets—where location matters and incrementality counts—by uniting data, automation, and intelligence to drive measurable growth.

Our platform powers highly targeted, high-volume campaigns across omnichannel environments including CTV, native, mobile, display, and social. We deliver transparent performance with local precision at national scale. Simpli.fi enables marketers—from multi-location brands and independent agencies who serve them, to political, advocacy, and public-affairs organizations—to activate locally relevant messaging, measure real-world impact, and generate clear, actionable insights.

Simpli.fi is backed by leading private equity firms Blackstone and GTCR. To learn more, visit Simpli.fi.

WHAT WE ARE LOOKING FOR:

Simpli.fi’s Local Sales Directors will be responsible for identifying, targeting and developing advertisers within our Local Direct Clients. 

Approximately 75% of the sales focus will be on new business generation with a heavy focus on Cold Calling, Emailing and other Outbound Prospecting while the other 25% will be on developing and growing accounts or migrating them from a trial to full usage. A healthy flow of inbound leads exists.

Primary activities include call and meeting set-up, on-line WebEx demo’s, proposal development, translation of discovery into strategic and tactical recommendations, contract ratification and execution, and client transfer to Simpli.fi’s Fort Worth Client Success Teams.

WHAT YOU’LL BE DOING:

• Develop strategic sales plan for territory to achieve revenue and customer goals
• Expand relationships with SEM & Display agencies, advertisers, and networks in a way that maximizes revenue opportunities and client satisfaction
• Develop and maintain strong, active relationships with key client stakeholders at both senior and mid-management levels (calling on Media Managers, Media Directors, Media Specialists, Media Planners, Account Directors, Chief Digital Officers, Directors of Client Services to name a few).
• Work with other Simpli.fi Sales Directors on cross-territory opportunities
• Understand (and communicate to other Simpli.fi personnel) industry landscapes, trends, participants and competitive offerings
• Understand and effectively communicate Simpli.fi’s value proposition, technology, processes, partnerships as they relate to the growth of current and prospective client accounts
• Maintain sales pipeline in Salesforce.com
• Work with marketing and other departments to develop case studies and related marketing materials

YOU’LL HAVE THE FOLLOWING TO SUCCEED IN THIS ROLE:

• A bachelor’s degree or equivalent experience
• 3+ years digital advertising or programmatic sales experience
• Experience selling CTV, location-based advertising or programmatic advertising platform sales
• Evidence of loyalty to previous employers (3+ years)
• IAB Certified
• Deep relationships with independent ad agencies and brands.  Holding co relationships is a plus
• Experience selling omni-channel campaigns (Search, Social, and Audio)

Candidates must be authorized to work in the United States. We are unable to provide visa sponsorship at this time.