Lead generation specialist

W&J Linney, Ltd

  • Mansfield, OH
  • 28 days ago

    Highlights

    Key responsibilities will include executing lead generation strategies to identify new business opportunities across a range of marketing, digital, creative and operational service areas, and targeting prospective clients through phone, email, LinkedIn and other channels. The successful candidate will be responsible for building a high-quality pipeline of opportunities, engaging decision-makers across multiple sectors and working closely with our sales team and SMEs to identify and generate prospects.

    Numbers & Facts

    LocationMansfield, OH

    Description

    Linney is a world-class, multichannel marketing services business. We are looking to appoint a lead generation specialist who is highly driven and commercially minded to join our sales team and spearhead new opportunities.

    This is an exciting opportunity to help grow new business across a diverse range of services in our leading multichannel marketing business. The successful candidate will play a pivotal role in connecting organisations with solutions that help them attract customers, improve performance, streamline operations and achieve sustainable growth across multiple disciplines.

    The successful candidate will be responsible for building a high-quality pipeline of opportunities, engaging decision-makers across multiple sectors and working closely with our sales team and SMEs to identify and generate prospects.

    We are looking for someone who can proactively identify, engage, and qualify organisations that would benefit from our broad range of marketing, creative, digital, and operational services. They will be highly driven and ambitious, curious and commercially minded, confident, resilient and data-focused. Comfortable with challenging prospects and asking insightful questions, they will need to be personable and relationship-oriented.

    Key responsibilities will include executing lead generation strategies to identify new business opportunities across a range of marketing, digital, creative and operational service areas, and targeting prospective clients through phone, email, LinkedIn and other channels.

    They will identify key stakeholders and decision-makers, building a healthy sales pipeline and analysing data to improve conversion rates. Working closely with sales and subject matter experts, they will ensure a seamless handover of qualified opportunities while staying up to date with the latest relevant developments and exceeding agreed monthly targets.

    Essential skills and experience:

    • Proven experience in lead generation, business development or outbound sales
    • Strong understanding of marketing, digital, ecommerce or business service environments
    • Excellent communication and relationship-building skills
    • Confidence to engage with decision-makers
    • Excellent CRM skills
    • Exceptional attention to detail
    • Ability to work independently

    Desirable skills and experience:

    • Experience generating opportunities for marketing, creative, digital, and ecommerce services
    • Understanding of ecommerce platforms, online retail and customer acquisition strategies
    • Knowledge of SEO, GEO and digital marketing techniques
    • Experience working with 3PL, fulfilment, logistics or operational service providers
    • Experience using CRM platforms such as HubSpot, Salesforce or similar
    • Experience using LinkedIn and lead generation tools

    Please get in touch if you have any questions about our diversity and inclusion policies, or about accessibility or any accommodations needed during your application process.

    We work hard to provide an inspiring environment with opportunity to progress your career. Look at the Our values section on the Linney website to find out more about the Linney culture.

    For more information on how we handle your personal data and your rights in relation to it please read our privacy policy at linney.com/privacy.

    ...[more details]

    Location: Mansfield

    Region: North

    Job reference: LINREF001207

    Contractual hours: 40

    Basis: Full time

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