Lead Consultant | Digital Marketing | Adobe AEM

Company Description: IMCS Group is one of the fastest growing MWBE (Minority Woman Owned Enterprise) staffing firms in the U.S. We focus on bringing a Diversity Recruitment approach to Fortune 500 companies within North America and EMEA region contingent labor programs. IMCS Group is committed to maintaining an inclusive workforce, where employees are hired, retained, compensated, and promoted based on their contributions to our Company.

Company Description: IMCS Group is one of the fastest growing MWBE (Minority Woman Owned Enterprise) staffing firms in the U.S. We focus on bringing a Diversity Recruitment approach to Fortune 500 companies within North America and EMEA region contingent labor programs.  IMCS Group excels in providing top talent in IT, Healthcare, Engineering, Finance, Light Industrial, Contact Center, and Clerical.  We have offices in the US, Canada, Mexico, and India in which we can provide support to our clients.

Description: Adobe Marketo Lead - Job Description

Lead end-to-end Adobe Marketo Engage implementation, administration, and optimization.

Design and execute multi-channel marketing campaigns, nurture programs, and lead lifecycle management.

Develop and maintain smart campaigns, email programs, landing pages, forms, and engagement programs.

Integrate Marketo with CRM platforms such as Salesforce, Dynamics 365, or other MarTech tools.

Manage lead scoring, segmentation, personalization, and marketing automation workflows.

Monitor campaign performance, analyze marketing metrics, and provide actionable insights.

Ensure data quality, governance, compliance, and best practices across Marketo instances.

Collaborate with marketing, sales, analytics, and technology teams to drive business outcomes.

Troubleshoot Marketo issues and provide platform support and enhancements.

Mentor team members and act as the SME for Adobe Marketo solutions.

Required Skills:

8+ years of Marketing Automation experience with 4+ years in Adobe Marketo Engage.

Strong expertise in Marketo programs, smart campaigns, lead scoring, and reporting.

Experience with Salesforce CRM integration and API-based integrations.

Knowledge of email marketing, demand generation, lead management, and campaign analytics.

Strong stakeholder management, communication, and leadership skills.

Custom Fields:
Name: Intake Call Completed
Value: false

Name: Intake Call Requested
Value: false



EEOC Disclaimer: IMCS Group is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. IMCS Group is committed to maintaining an inclusive workforce, where employees are hired, retained, compensated, and promoted based on their contributions to our Company.