Internet Sales Coordinator / BDC Representative

We are looking for motivated and professional BDC Representatives to handle inbound leads, follow up with customers, and schedule appointments for our sales team.

This role focuses on customer communication and opportunity management. You will be the first point of contact for many customers who are interested in purchasing a vehicle.

The BDC plays a critical role in converting online interest into showroom traffic.

Key Responsibilities

• Respond to internet leads, phone inquiries, and digital messages

• Contact customers via phone, text, and email

• Schedule appointments for the sales team

• Confirm upcoming appointments and reduce no-shows

• Follow up with unsold showroom traffic

• Re-engage customers who previously inquired but did not purchase

• Maintain accurate customer records in the CRM

• Provide professional, helpful communication to every customer

• Work closely with the sales managers to maximize appointment opportunities

Performance Expectations

BDC Representatives are typically responsible for:

• Handling inbound internet and third-party leads

• Following up with unsold showroom traffic

• Managing missed appointment follow up

• Consistent outbound communication to drive showroom visits

Success in this role is measured by:

• Appointment set rate

• Appointment show rate

• Lead response time

• Customer engagement and follow-up consistency

Requirements

• Strong communication skills (phone, text, and email)

• Comfortable speaking with customers throughout the day

• Basic computer and CRM skills

• Organized and detail oriented

• Ability to handle a high volume of customer communication

• Positive attitude and strong work ethic

• Sales, call center, or customer service experience preferred

What We're Looking For

The ideal candidate is:

• Confident on the phone

• Organized and disciplined with follow up

• Customer-focused

• Motivated by performance goals

This position can be a high-earning opportunity for candidates who are consistent with follow up and customer communication.

Benefits

• Competitive hourly pay plus performance bonuses

• Paid training

• Career advancement opportunities

• Health benefits (if applicable)

• Paid time off

If you are organized, confident speaking with customers, and enjoy helping people take the next step toward purchasing a vehicle, this role can be a great career path within the automotive industry.