International Marketing Specialist-Anz

Join Trove's International Marketing team as an International Marketing Specialist - ANZ, helping bring our brands to consumers around the world. You'll collaborate across Sales, Creative, Social, and Digital to build brand awareness, support go-to-market strategies, and execute impactful launches and campaigns while ensuring a consistent brand experience.

Key Responsibilities:

• Drive and support go-to-market strategy, brand positioning, and channel segmentation across regional retail and DTC channels.
• Lead product and category launches, including merchandising narrative and campaign planning.
• Optimize and execute integrated marketing campaigns with cross-functional teams and regional partners.
• Collaborate on the development, refinement and localization of packaging, assets, and marketing materials in partnership with creative and product teams.
• Track and analyze campaign performance, sell-through, consumer insights, market and category trends, product performance, and competitor activity by market and channel.
• Provide training and resources for internal and partner teams, to support sell-in and post-launch success.
• Develop a deep knowledge and understanding of target markets, regional opportunities, and effectively communicate competitive advantages.

Required Qualifications:

We're looking for a strategic, collaborative thinker who knows how to turn ideas into execution - and insights into impact.

• Bachelor's degree in Marketing, Business, or equivalent experience.
• 3-5 years of experience in brand management or regional marketing - ideally in consumer goods, lifestyle, or retail categories
• Smart and organized with a GSD (get stuff done) attitude. Capable of prioritizing and keeping multiple projects moving simultaneously is a must.
• Team player, capable of managing relationships across functional areas and clear communication across different languages and cultures.
• Proven track record of leading cross-functional product launched.
• Commercial acumen and familiarity with both retail and direct-to-consumer models
• Excellent communication and storytelling skills - with an ability to simplify and clarify
• Data-fluent, with the ability to translate performance metrics into strategy

Desired Qualifications:

• International experience/familiarity with the ANZ region