Automation, Business-to-Business (B2B) Marketing, Campaigns, Channel Marketing, Customer Relationship Management (CRM), Detail Oriented, Enterprise Sales, International Sales, Marketing, Online Marketing, Partner Sales, Performance Analysis, Performance Tuning/Optimization, Return on Investment (ROI), Salesforce.com, Scalable System Development, Software as a Service (SaaS), Strategic Accounts, Strategic Planning
LOCATION
Austin, TX
POSTED
8 days ago
Piper Companies is seeking an Integrated Marketing Manager to lead strategic account-based marketing initiatives within a high-growth SaaS and data-driven environment. The Integrated Marketing Manager will drive full-funnel campaigns targeting enterprise accounts while aligning marketing efforts with revenue goals. The Integrated Marketing Manager role requires you to work hybrid in Austin, TX.
Responsibilities of the Integrated Marketing Manager:
Plan and execute multi-channel ABM campaigns
Develop targeted strategies for enterprise accounts
Partner with Sales on account tiering and alignment
Coordinate across marketing channels and teams
Track performance and optimize campaign ROI
Build scalable ABM frameworks and processes
Requirements of the Integrated Marketing Manager:
5-7+ years in B2B marketing, demand gen, or ABM
Strong knowledge of ABM and digital marketing channels
Experience using CRM data to drive campaigns
Proven collaboration with Sales and global teams
Hands-on execution with strong attention to detail
Proficiency in Salesforce, HubSpot, and automation tools
Experience with 6sense or Demandbase preferred
Compensation for the Integrated Marketing Manager:
$110,000 - $150,000 base salary + 10% bonus
Full Comprehensive Benefits: Health, Vision, Dental, PTO, Paid Holiday and Sick Leave if Required by Law.